Lahore Fashion Week
Encyclopedia
Lahore Fashion Week is the second largest fashion week
Fashion Week
A fashion week is a fashion industry event, lasting approximately one week, which allows fashion designers, brands or "houses" to display their latest collections in runway shows and buyers and the media to take a look at the latest trends. Most importantly, these events let the industry know...

 event in Pakistan
Pakistan
Pakistan , officially the Islamic Republic of Pakistan is a sovereign state in South Asia. It has a coastline along the Arabian Sea and the Gulf of Oman in the south and is bordered by Afghanistan and Iran in the west, India in the east and China in the far northeast. In the north, Tajikistan...

 (after the Karachi Fashion Week
Karachi Fashion Week
Karachi Fashion Week is a fashion week held in Karachi, Pakistan. It is the country's largest fashion display event.-Karachi Fashion Week 2011:...

) which is held annually in the city of Lahore
Lahore
Lahore is the capital of the Pakistani province of Punjab and the second largest city in the country. With a rich and fabulous history dating back to over a thousand years ago, Lahore is no doubt Pakistan's cultural capital. One of the most densely populated cities in the world, Lahore remains a...

, also regarded as Pakistan's cultural and fashion capital. Famous Pakistani fashion designer Mehmood Bhatti
Mehmood Bhatti
Mehmood Bhatti is an internationally acclaimed Pakistani French fashion designer based in Paris. Mehmood is originally from Lahore and a graduate of the Government College University; in 1977 he left for Paris for an MBA degree “without any money...

has praised the fashion week and called it an an answer to the "futile efforts of extremists to enforce fear." ‘Pantene Bridal couture Week Style 360 day 1 was held at Pearl Continental hotel Lahore on 15 October, In Style 360 Bridal couture Week day One
Total of 13 Fashion Designers and 33 models participated in the fashion show.
Bridal couture Week 360 2011 was sponsored by Pantene one of the leading Shampoo company in Pakistan and organized by Style 360 Pakistan’s only Fashion Channel.. Apart from the traditional fashion show Bridal couture Week day 1 included a dance performance by Fia which was much appreciated by everyone
.
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