Kartell
Encyclopedia
Kartell is an Italian
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...

 company that makes and sells plastic contemporary furniture.

The company, headquartered in Milan
Milan
Milan is the second-largest city in Italy and the capital city of the region of Lombardy and of the province of Milan. The city proper has a population of about 1.3 million, while its urban area, roughly coinciding with its administrative province and the bordering Province of Monza and Brianza ,...

, began manufacturing automobile accessories in 1949. It expanded into home furnishings in 1963.

The company opened its first store in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 in 1998, when a Kartell U.S. outlet opened on Greene Street in New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

. Ivan Luini, president of the U.S. division at that time, oversaw the opening of additional stores in Miami, San Francisco, Atlanta, Boston
Boston
Boston is the capital of and largest city in Massachusetts, and is one of the oldest cities in the United States. The largest city in New England, Boston is regarded as the unofficial "Capital of New England" for its economic and cultural impact on the entire New England region. The city proper had...

 and Los Angeles
Los Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...

.

Kartell's retail marketing strategy is to stock items in a variety of styles and colors at prices that appeal to impulse buyers. The company grosses $100 million per year.

In addition to its stores, Kartell furnishings are sold by more than 150 independent retailers in the United States.

At the time of his death, Luini was in discussions for Kartell's plastic furnishings to be used in a hotel chain being designed by Philippe Starck
Philippe Starck
Philippe Patrick Starck is a French product designer and probably the best known designer in the New Design style...

.
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