Joray Fruit Rolls
Encyclopedia
Candy
Candy, specifically sugar candy, is a confection made from a concentrated solution of sugar in water, to which flavorings and colorants are added...
produced by Joseph Shalhoub & Son, Inc, founded 1886. Joray Fruit Rolls have been produced in New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
for over a hundred years, ever since the founder George Shalhoub started a bakery after his immigration from Lebanon
Lebanon
Lebanon , officially the Republic of LebanonRepublic of Lebanon is the most common term used by Lebanese government agencies. The term Lebanese Republic, a literal translation of the official Arabic and French names that is not used in today's world. Arabic is the most common language spoken among...
. The fruit roll is actually derivative of the Lebanese confection, armadeen, a thick paste made from dried apricots. To this day, dried apricots are the predominant ingredient
Ingredient
An ingredient is a substance that forms part of a mixture . For example, in cooking, recipes specify which ingredients are used to prepare a specific dish. Many commercial products contain a secret ingredient that is purported to make them better than competing products...
in all of the Joray fruit roll ups, and apricot is Joray's most popular flavor
Flavor
Flavor or flavour is the sensory impression of a food or other substance, and is determined mainly by the chemical senses of taste and smell. The "trigeminal senses", which detect chemical irritants in the mouth and throat as well as temperature and texture, are also very important to the overall...
. Made from real fruit, these shoe leather, or fruit leather, products are fat-free and kosher, which makes the fruit snacks a staple among the Jewish community and beyond.
Flavors
Joray Fruit Rolls currently come in 10 different flavors.- Apricot
- Strawberry
- Watermelon
- Cherry
- Sour Apple
- Pineapple
- Grape
- Fruit Punch
- Raspberry
- Sour Plum
- Orange (discontinued)
Other flavors such as Sour Plum are found at certain times and locations.