Jason Eric Roberts is a musician, activist, urban advocate and co-founder of the Dallas, Texas

Dallas, Texas

Dallas is the third-largest city in Texas and the ninth-largest in the United States. The Dallas-Fort Worth Metroplex is the largest metropolitan area in the South and fourth-largest metropolitan area in the United States...

 organization Bike Friendly Oak Cliff.

He is a songwriter and performer in Dallas-based indie pop band The Happy Bullets

The Happy Bullets

The Happy Bullets is an indie pop band from Dallas, Texas that formed in 2003.Recording songs that combined a 1960's psychedelic nostalgia with ironic and literate lyrics, The Happy Bullets began when indie songwriters Jason Roberts and Tim Ruble met while working together at an art gallery in a...

. He also co-founded the Oak Cliff non-profit art collaborative The Art Conspiracy

The Art Conspiracy

- History :The group was founded by photographer Sarah Jane Semrad and musician Jason Eric Roberts in the fall of 2005 to help raise money for local charities while providing a forum for area artists and musicians to combine forces and promote their works...

, and indie record label Undeniable Records.

Roberts has a day job as a Senior IT consultant, and has contributed feature and news stories for Entertainment Weekly

Entertainment Weekly

Entertainment Weekly is an American magazine, published by the Time division of Time Warner, that covers film, television, music, broadway theatre, books and popular culture...

, the Pittsburgh Post Gazette, the Detroit Metro Times, the Dallas Observer

Dallas Observer

The Dallas Observer is a free alternative weekly newspaper distributed around the Dallas, Texas . At its inception, it was conceived as a weekly local arts and cinema review publication, with the credo "Advocate for Excellence in the Arts" on the cover. For a time during the early years, the paper...

, and D Magazine's Best of Dallas series. He leads the Oak Cliff Chamber of Commerce Alternate Transportation committee, whose main project is coordinating a comprehensive multi-modal transit plan for the area.

Bike Friendly Oak Cliff, or BFOC, is a group of Dallas bicycle advocates who promote creating better cycling facilities and infrastructure in the Oak Cliff section of South Dallas. Through Roberts efforts, the project has inspired other Dallas communities to create their own similar organizations.