ICan Group
Encyclopedia
The iCan Group is a family of companies in the fields of health insurance
Health insurance
Health insurance is insurance against the risk of incurring medical expenses among individuals. By estimating the overall risk of health care expenses among a targeted group, an insurer can develop a routine finance structure, such as a monthly premium or payroll tax, to ensure that money is...

, telehealth
Telehealth
Telehealth is the delivery of health-related services and information via telecommunications technologies. Telehealth could be as simple as two health professionals discussing a case over the telephone or as sophisticated as doing robotic surgery between facilities at different ends of the...

, marketing
Marketing
Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments...

, and medical bill advocacy
Medical bill advocacy
Medical-bill advocacy is the name generally attributed to the industry that has developed in response to a growing problem of erroneous charges on hospital bills...

. Recently, the group launched an on-demand telehealth
Telehealth
Telehealth is the delivery of health-related services and information via telecommunications technologies. Telehealth could be as simple as two health professionals discussing a case over the telephone or as sophisticated as doing robotic surgery between facilities at different ends of the...

 start-up called InteractiveMD, allowing for the extension of telemedical benefits to members of its group health insurance programs, as well as general consumers who wish to sign up exclusively for telehealth benefits. The functionality of the real-time video consultations offered through the telehealth portal was recently demonstrated for a local ABC affiliate.

In June 2009, the iCan Group's insurance brokerage firm, iCan Benefit
ICan Benefit
iCan Benefit is an insurance agency that provides access to a wide range of health care plans and lifestyle benefits, some of them through association membership in a not-for-profit corporation called the Healthcare Cost Containment United Association . The company was represented by Billy Mays...

, was featured on Pitchmen
PitchMen
PitchMen is a docudrama television program produced for the Discovery Channel in the United States. The show followed infomercial producers and talent Billy Mays and Anthony "Sully" Sullivan as they attempted to sell various inventions through direct-response marketing. The series was narrated by...

, a Discovery Channel
Discovery Channel
Discovery Channel is an American satellite and cable specialty channel , founded by John Hendricks and distributed by Discovery Communications. It is a publicly traded company run by CEO David Zaslav...

 show hosted by their late spokesperson, Billy Mays
Billy Mays
William Darrell "Billy" Mays, Jr. was an American television direct-response advertisement salesperson most notable for promoting OxiClean, Orange Glo, and other cleaning, home-based, and maintenance products on the Home Shopping Network, and through his company, Mays Promotions, Inc...

.
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