Funky Trunks
Encyclopedia
Funky Trunks is an Australia
n brand
of swimwear and accessories for men, boys and toddler boys manufactured and marketed by Way Funky Company Pty Limited. The business was founded by Duncan McLean in 2002. Other lines by the company include Funkita for girls and KI Argo. The company is based in Victoria
, Australia
.
The company signed a deal with Australian male model Craig Barnett
in 2007 and was one of the first major brands to sign a major deal in March 2010 with an openly gay
athlete, namely the Australian Olympic gold medalist diver Matthew Mitcham
. Mitcham was announced as the new face of Funky Trunks. He will appear globally on advertising campaigns across Australia, Europe and the United States as the brand rapidly expands into international markets. He is also spokesman and "swimwear ambassador" for the brand.
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...
n brand
Brand
The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...
of swimwear and accessories for men, boys and toddler boys manufactured and marketed by Way Funky Company Pty Limited. The business was founded by Duncan McLean in 2002. Other lines by the company include Funkita for girls and KI Argo. The company is based in Victoria
Victoria (Australia)
Victoria is the second most populous state in Australia. Geographically the smallest mainland state, Victoria is bordered by New South Wales, South Australia, and Tasmania on Boundary Islet to the north, west and south respectively....
, Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...
.
The company signed a deal with Australian male model Craig Barnett
Craig Barnett
Craig Andrew "Barney" Barnett is an Australian male model and ex international modelling pageant finalist, best known as 'MR Australia 2007' from the 2007 Manhunt International World Final...
in 2007 and was one of the first major brands to sign a major deal in March 2010 with an openly gay
Homosexuality
Homosexuality is romantic or sexual attraction or behavior between members of the same sex or gender. As a sexual orientation, homosexuality refers to "an enduring pattern of or disposition to experience sexual, affectional, or romantic attractions" primarily or exclusively to people of the same...
athlete, namely the Australian Olympic gold medalist diver Matthew Mitcham
Matthew Mitcham
Matthew Mitcham, is an Australian diver. He is the 2008 Olympic champion in the 10 m platform, having received the highest single-dive score in Olympic history...
. Mitcham was announced as the new face of Funky Trunks. He will appear globally on advertising campaigns across Australia, Europe and the United States as the brand rapidly expands into international markets. He is also spokesman and "swimwear ambassador" for the brand.