Fred Nassiri
Encyclopedia
Fred Nassiri is an Iranian-American
songwriter, recording artist and philanthropist, who moved to a music career after great success in the fashion and real estate fields. Billboard magazine notes that "There is no escaping his music's Middle Eastern influence" and describes his theme as "the power of love and the need for people to understand one another."
Though financially successful, Nassiri felt an emotional void and studies a wide variety of religions seeking enlightenment: Christianity, Judaism, Islam, Buddhism, Sufism
, Kabala
, and other philosophies. During this period, Nassiri took to songwriting and music as a way to express the ideas he had studied, writing hundreds of songs and poems on universal hope and love.
“Love sees no color, no race, no religion/We are the same as the rays of the sun/ Love sees no color, no race, no religion/ Only through love can we live as one.” He began Nassiri Music LLC, to promote his idea that “Music is a universal force. If it is positive it can heal society as a whole.”
Nassiri spent five years planning, two years and millions of dollars in the creation of his “Love Sees No Color” World Peace video. Nassiri always had the desire to make a positive, uplifting film that combined with music that promoted peace, love, and harmony for the world and he chose to do so by making one of the most elaborate music videos ever made. He believes that the best way to convey a positive message through music is through the voices of children. The “Love Sees No Color” music video and documentary was filmed in High Definition in 18 different countries around the world, utilized 21 of the world’s best directors, and features 15 different languages with a cast of thousands. It also features children from around the world in their own original and ethnic costumes.
Nassiri debuted his World Peace Cinematic video at the Cannes Film Festival
May 2007 to rave reviews. As a visionary, advocate and artist, Nassiri has been recognized locally, regionally, nationally and internationally for his work spreading the message of peace. He received the "World Visionary Award" from the Boston Film Festival
for his achievements promoting world peace.
For his efforts on Love Sees No Color, Nassiri received a Congressional Certificate of Recognition and a Certificate from the State of Nevada. The South African Parliament honored Nassiri for the message of his Love Sees No Color CD and music video and adopted the song as an anthem for world peace.
While on his world tour, Nassiri extended an invitation to meet with Kim Jung Il so that the world could see North Korea’s people and its culture. He also sent a message from the bridge to open their borders so that the people of North and South Korea can move freely. That particular bridge had been closed since 1948 and one month after Nassiri’s visit, the bridge was opened and the first train in decades allowed to cross.
Nassiri's peace efforts have led him to meet with leaders of the world including President Obama, Vice-President Joe Biden, Senate Majority Leader Harry Reid, former President Bill Clinton, former NY Senator and current Secretary of State Hillary Clinton, Nobel Prize winners Nelson Mandela, Former Vice Premier Shimon Peres
, Italian President Giorgio Napolitano, former South Korean President Kim Dae-Jung, and many others.
Nassiri has been an active mediator between Israel and Palestine. He held private meetings with Vice-Premier Shimon Peres, the Israeli Parliament and Palestinian authorities and was instrumental in assisting with the negotiations for the release of 3 hostages held during the 34-day war and the continued conflict between Israel and Palestine.
During the Bush Administration, Nassiri met with Senator Harry Reid and Senator Ensign to discuss peace overseas. He has visited Iran and is in conversation with Dr. Mostafa Rahmani of the Interest Section of the Iranian Embassy and has spoken with Iranian UN Representative Javad Zarif as well. "The reconciliation between people can happen much more than is happening in the world and the message that he is talking‚ I applaud him for that!" said Senator Ensign.
In Rome, Nassiri met with Pope Benedict XVI, where he was invited to Assisi, Italy by Reverend Vincenzo Coli of the Franciscan Monks and met with the President of the Italian Republic, Giorgio Napolitano
. Nassiri also met with former President of South Africa, Nelson Mandela and shared his plans to launch a worldwide peace movement. He donated money to the Nelson Mandela Children’s Foundation and he performed his famous birthday song for Mandela’s 88th birthday. While in South Africa, Nassiri met with Winnie Mandela and her daughter, Zindzi Mandela, and donated his time and money to a family afflicted with AIDS in the impoverished Soweto neighborhood. Before leaving South Africa, Nassiri was given special honor by the South African Parliament. Nassiri recently met for a second time with President Obama to offer his assistance in peace negotiations with Iran.
"If every country would reduce their military budget by 10%...there would be not one hungry child or homeless person in the world. Poverty would end!" - Nassiri
Nevada School District officials have already implemented the tolerance lessons of “Love Sees No Color” into their curriculum. He also has plans for a “Nassiri World Peace Scholarship”. Nassiri attended a 75th birthday remembrance for Dr. Martin Luther King where Reverend Jesse Jackson, founder and president of the Rainbow PUSH Coalition, thanked Nassiri and noted that "Love Sees No Color" was a theme that Dr. King touted for many years before his untimely death.
Nassiri presented his Love Sees No Color film at CMA in Los Angeles with entertainer and academy award winning actress Cher and donated money to her charity in 2008. That same year he co-hosted with another academy award winner, Jamie Foxx at a special event at Paramount Studios in Los Angeles to launch Nassiri’s “I WANT PEACE” campaign.
"If we could have peace in the world for just one day...then it would be possible to have peace forever." -Nassiri
Nassiri recently completed his second album, Now’s the Time, a compilation of seventeen new songs. From the title track, "Now’s the Time", an anthem for people of the world to come together in peace, love and harmony, to “Mother Nature,” a song that addresses the importance of taking care of our planet, to “We Are Brothers,” an anthem for peace in the Middle East, to “Yes We Can,” a tribute to the political activists and spiritual leaders of the past and present who all at one time or another said, "Yes We Can!" Nassiri is dedicated to spreading love, peace, understanding and unity through music.
Nassiri currently resides in Las Vegas, Nevada where his corporate headquarters and his company and studio, Nassiri Music, LLC are located.
“It’s time to lend a hand…be gentle and be kind…cherish all walks of life…share your love with all mankind.” – Nassiri (from “Yes We Can”)
Iranian-American
Iranian-Americans are Americans of Iranian ancestry or people possessing Iranian and American dual citizenship.Iranian-Americans are amongst the most highly educated groups in the United States...
songwriter, recording artist and philanthropist, who moved to a music career after great success in the fashion and real estate fields. Billboard magazine notes that "There is no escaping his music's Middle Eastern influence" and describes his theme as "the power of love and the need for people to understand one another."
Early career
Nassiri immigrated to the United States from Iran in 1962 at the age of 20, and became a highly successful fashion magnate and real estate moghul. Nassiri Inc. became one of the top three-ranked wholesalers of apparel in the country and his property investmentsThough financially successful, Nassiri felt an emotional void and studies a wide variety of religions seeking enlightenment: Christianity, Judaism, Islam, Buddhism, Sufism
Sufism
Sufism or ' is defined by its adherents as the inner, mystical dimension of Islam. A practitioner of this tradition is generally known as a '...
, Kabala
Kabala
Kabala can refer to:*Kabbalah, system of Jewish mysticism*Kabala, Sierra Leone, town in Sierra Leone*Kabala, Estonia, village in Türi Parish, Järva County, Estonia*Kabala, Mardin a town in Mardin Province of Turkey*Ka-Bala, 1967 fortune telling board game...
, and other philosophies. During this period, Nassiri took to songwriting and music as a way to express the ideas he had studied, writing hundreds of songs and poems on universal hope and love.
Music
Nassiri's debut album, entitled Loves Sees No Color, is an original compilation that speaks musically, lyrically and spiritually to the common bonds of the races of the earth. Love, hope and unity are the recurring themes of the songs that resonate with the instruments and rhythms of countless cultures and musical genres. The lyrics for his debut world peace anthem “Love sees no Color” are actually the culmination of all he has learned, narrowed down into a few incredibly powerful words:“Love sees no color, no race, no religion/We are the same as the rays of the sun/ Love sees no color, no race, no religion/ Only through love can we live as one.” He began Nassiri Music LLC, to promote his idea that “Music is a universal force. If it is positive it can heal society as a whole.”
Nassiri spent five years planning, two years and millions of dollars in the creation of his “Love Sees No Color” World Peace video. Nassiri always had the desire to make a positive, uplifting film that combined with music that promoted peace, love, and harmony for the world and he chose to do so by making one of the most elaborate music videos ever made. He believes that the best way to convey a positive message through music is through the voices of children. The “Love Sees No Color” music video and documentary was filmed in High Definition in 18 different countries around the world, utilized 21 of the world’s best directors, and features 15 different languages with a cast of thousands. It also features children from around the world in their own original and ethnic costumes.
Nassiri debuted his World Peace Cinematic video at the Cannes Film Festival
Cannes Film Festival
The Cannes International Film Festival , is an annual film festival held in Cannes, France, which previews new films of all genres including documentaries from around the world. Founded in 1946, it is among the world's most prestigious and publicized film festivals...
May 2007 to rave reviews. As a visionary, advocate and artist, Nassiri has been recognized locally, regionally, nationally and internationally for his work spreading the message of peace. He received the "World Visionary Award" from the Boston Film Festival
Boston Film Festival
Boston Film Festival is an annual film festival held in Boston in the U.S. state of Massachusetts. It has been held annually since 1984, usually in early September....
for his achievements promoting world peace.
For his efforts on Love Sees No Color, Nassiri received a Congressional Certificate of Recognition and a Certificate from the State of Nevada. The South African Parliament honored Nassiri for the message of his Love Sees No Color CD and music video and adopted the song as an anthem for world peace.
While on his world tour, Nassiri extended an invitation to meet with Kim Jung Il so that the world could see North Korea’s people and its culture. He also sent a message from the bridge to open their borders so that the people of North and South Korea can move freely. That particular bridge had been closed since 1948 and one month after Nassiri’s visit, the bridge was opened and the first train in decades allowed to cross.
Nassiri's peace efforts have led him to meet with leaders of the world including President Obama, Vice-President Joe Biden, Senate Majority Leader Harry Reid, former President Bill Clinton, former NY Senator and current Secretary of State Hillary Clinton, Nobel Prize winners Nelson Mandela, Former Vice Premier Shimon Peres
Shimon Peres
GCMG is the ninth President of the State of Israel. Peres served twice as the eighth Prime Minister of Israel and once as Interim Prime Minister, and has been a member of 12 cabinets in a political career spanning over 66 years...
, Italian President Giorgio Napolitano, former South Korean President Kim Dae-Jung, and many others.
Nassiri has been an active mediator between Israel and Palestine. He held private meetings with Vice-Premier Shimon Peres, the Israeli Parliament and Palestinian authorities and was instrumental in assisting with the negotiations for the release of 3 hostages held during the 34-day war and the continued conflict between Israel and Palestine.
During the Bush Administration, Nassiri met with Senator Harry Reid and Senator Ensign to discuss peace overseas. He has visited Iran and is in conversation with Dr. Mostafa Rahmani of the Interest Section of the Iranian Embassy and has spoken with Iranian UN Representative Javad Zarif as well. "The reconciliation between people can happen much more than is happening in the world and the message that he is talking‚ I applaud him for that!" said Senator Ensign.
In Rome, Nassiri met with Pope Benedict XVI, where he was invited to Assisi, Italy by Reverend Vincenzo Coli of the Franciscan Monks and met with the President of the Italian Republic, Giorgio Napolitano
Giorgio Napolitano
Giorgio Napolitano is an Italian politician who has been the 11th President of Italy since 2006. A long-time member of the Italian Communist Party and later the Democrats of the Left, he served as President of the Chamber of Deputies from 1992 to 1994 and as Minister of the Interior from 1996 to...
. Nassiri also met with former President of South Africa, Nelson Mandela and shared his plans to launch a worldwide peace movement. He donated money to the Nelson Mandela Children’s Foundation and he performed his famous birthday song for Mandela’s 88th birthday. While in South Africa, Nassiri met with Winnie Mandela and her daughter, Zindzi Mandela, and donated his time and money to a family afflicted with AIDS in the impoverished Soweto neighborhood. Before leaving South Africa, Nassiri was given special honor by the South African Parliament. Nassiri recently met for a second time with President Obama to offer his assistance in peace negotiations with Iran.
"If every country would reduce their military budget by 10%...there would be not one hungry child or homeless person in the world. Poverty would end!" - Nassiri
Nevada School District officials have already implemented the tolerance lessons of “Love Sees No Color” into their curriculum. He also has plans for a “Nassiri World Peace Scholarship”. Nassiri attended a 75th birthday remembrance for Dr. Martin Luther King where Reverend Jesse Jackson, founder and president of the Rainbow PUSH Coalition, thanked Nassiri and noted that "Love Sees No Color" was a theme that Dr. King touted for many years before his untimely death.
Nassiri presented his Love Sees No Color film at CMA in Los Angeles with entertainer and academy award winning actress Cher and donated money to her charity in 2008. That same year he co-hosted with another academy award winner, Jamie Foxx at a special event at Paramount Studios in Los Angeles to launch Nassiri’s “I WANT PEACE” campaign.
"If we could have peace in the world for just one day...then it would be possible to have peace forever." -Nassiri
Nassiri recently completed his second album, Now’s the Time, a compilation of seventeen new songs. From the title track, "Now’s the Time", an anthem for people of the world to come together in peace, love and harmony, to “Mother Nature,” a song that addresses the importance of taking care of our planet, to “We Are Brothers,” an anthem for peace in the Middle East, to “Yes We Can,” a tribute to the political activists and spiritual leaders of the past and present who all at one time or another said, "Yes We Can!" Nassiri is dedicated to spreading love, peace, understanding and unity through music.
Nassiri currently resides in Las Vegas, Nevada where his corporate headquarters and his company and studio, Nassiri Music, LLC are located.
Vision
Nassiri’s philosophy is that positive music is a force that can heal us physically, mentally, and emotionally and elevate us to a higher spiritual consciousness. He believes that music from the past will often only invoke past emotions and that it’s important for every human being not to live in the past, or the future, but to live in the present moment! He believes positive music allows our consciousness of being to achieve its highest levels of happiness, fulfillment and joy and brings serenity to our lives. Nassiri believes that positive music heals because music is a universal language and offers each of us the opportunity to experience positive vibrations that occur when we listen to positive music…especially when it is delivered from a pure heart and state of mind. This is why he has dedicated his life to the creation of such music, because positive music can affect all of us in a unique, spiritual, healing, and uplifting way…when we allow it to be a part of us and our daily world.“It’s time to lend a hand…be gentle and be kind…cherish all walks of life…share your love with all mankind.” – Nassiri (from “Yes We Can”)
External links
- Nassiri Music Official Website
- Solters, Lee. “Fred Nassiri to Kick Off Worldwide Peace Initiative”, “Yahoo Business Wire” Sep. 26th 2006 11:40 AM
- Lefkovits , Etgar. “Iranian-born singer's message: Make music, not war”, “The Jerusalem Post”, Sep. 28th 2006 2:38 PM.
- Fox 5 News "Nassiri gets Fox News Channel's "High 5" for Philanthropy!", NYC, April 30, 2007