Fancy Fortune Cookies
Encyclopedia
Fancy Fortune Cookies is a company, founded by Mike L. Fry
Mike L. Fry
Mike Fry is an American serial entrepreneur, entertainer, trainer and marketing expert. He was the original Happy the Hobo on the children's television series Happy's Place, and the creative mind behind and owner of Fancy Fortune Cookies.-Entertainer:...

 in 1988, that produces custom fortune cookie
Fortune cookie
A fortune cookie is a crisp cookie usually made from flour, sugar, vanilla, and oil with a "fortune" wrapped inside. A "fortune" is a piece of paper with words of faux wisdom or a vague prophecy...

s.

History

In late 1987, former circus clown
Clown
Clowns are comic performers stereotypically characterized by the grotesque image of the circus clown's colored wigs, stylistic makeup, outlandish costumes, unusually large footwear, and red nose, which evolved to project their actions to large audiences. Other less grotesque styles have also...

 and children's show host Mike Fry got the idea to produce custom fortune cookies, and left his job on the children's television series
Children's television series
Children's television series, are commercial television programs designed for, and marketed to children, normally scheduled for broadcast during the morning and afternoon when children are awake. They can sometimes run in the early evening, for the children that go to school...

 Happy's Place
Happy's Place
Happy's Place was an afternoon children's television program that aired on WFFT-TV Super 55 Fox in Fort Wayne, Indiana in the 1980s and 1990s.-Background:...

to start the company. It was not until 1990 the company, then marketed under the name Misfortune Kookies and based in Fort Wayne, Indiana
Fort Wayne, Indiana
Fort Wayne is a city in the US state of Indiana and the county seat of Allen County. The population was 253,691 at the 2010 Census making it the 74th largest city in the United States and the second largest in Indiana...

, started producing its first five flavors: strawberry, lemon, orange, blueberry, and mint. Their cookies included 100 different comical fortunes, and were carried by Bloomingdale's
Bloomingdale's
Bloomingdale's is an American department store owned by Macy's, Inc. .Bloomingdale's started in 1861 when brothers Joseph and Lyman G. Bloomingdale started selling hoop-skirts in their Ladies Notions' Shop on Manhattan's Lower East Side...

 retail chain, as well as other retail outlets. In 1992, the company relocated to Indianapolis, Indiana
Indianapolis, Indiana
Indianapolis is the capital of the U.S. state of Indiana, and the county seat of Marion County, Indiana. As of the 2010 United States Census, the city's population is 839,489. It is by far Indiana's largest city and, as of the 2010 U.S...

, and seven years later moved to its present location and doubled the size of its production facility.

The company created an online retail site in 1995, making it the first on-line seller of flavored and gourmet fortune cookies. It appeared in The Johnson Center for Entrepreneurship & Innovation's
Kelley School of Business
The Kelley School of Business is a top-ranked American business school operated by Indiana University. As of 2009, approximately 5,500 full-time students are enrolled on its Bloomington campus, as well as 1,750 students at the Indianapolis campus...

 100 Growth report for Indiana businesses two consecutive years, in 1998 and 1999.

The company continued to innovate, introducing giant fortune cookies in 1999. In 2011 they began selling caramel-dipped fortune cookies, another innovation because they don't require special shipping like chocolate-dipped cookies do.

In the Media

Fry's success with Fancy Fortune Cookies has led to him being featured in books books and articles. In The Fortune Cookie Chronicles by Jennifer Lee, she mentions Fancy Fortune Cookies, and Mike Fry’s invention of the gourmet fortune cookie as part of the history of the fortune cookie. Additionally, he is featured in The One Minute Millionaire by Mark Victor Hansen and Robert Allen in which they discuss Fry's success as an entrepreneur.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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