Face2face
Encyclopedia
face2face is a proprietary
Proprietary software
Proprietary software is computer software licensed under exclusive legal right of the copyright holder. The licensee is given the right to use the software under certain conditions, while restricted from other uses, such as modification, further distribution, or reverse engineering.Complementary...

 proximity-based mobile application developed by Proximate Global Inc. that allows users to identify when members of their social network
Social network
A social network is a social structure made up of individuals called "nodes", which are tied by one or more specific types of interdependency, such as friendship, kinship, common interest, financial exchange, dislike, sexual relationships, or relationships of beliefs, knowledge or prestige.Social...

s are nearby, within walking distance, without sacrificing privacy.

face2face was launched in July 2010 for smartphone
Smartphone
A smartphone is a high-end mobile phone built on a mobile computing platform, with more advanced computing ability and connectivity than a contemporary feature phone. The first smartphones were devices that mainly combined the functions of a personal digital assistant and a mobile phone or camera...

s including the iPhone
IPhone
The iPhone is a line of Internet and multimedia-enabled smartphones marketed by Apple Inc. The first iPhone was unveiled by Steve Jobs, then CEO of Apple, on January 9, 2007, and released on June 29, 2007...

, BlackBerry
BlackBerry
BlackBerry is a line of mobile email and smartphone devices developed and designed by Canadian company Research In Motion since 1999.BlackBerry devices are smartphones, designed to function as personal digital assistants, portable media players, internet browsers, gaming devices, and much more...

, Android, and many J2ME-compatible devices. face2face does not reveal precise location
Location (geography)
The terms location and place in geography are used to identify a point or an area on the Earth's surface or elsewhere. The term 'location' generally implies a higher degree of can certainty than "place" which often has an ambiguous boundary relying more on human/social attributes of place identity...

 coordinates, although its technology gathers that data.

In its first month (July 2010), face2face had 10,000+ app downloads. Those users are then connected to 3.5 million friends of friends.

Overview

face2face compiles existing online social and business networks including Facebook
Facebook
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...

, LinkedIn
LinkedIn
LinkedIn is a business-related social networking site. Founded in December 2002 and launched in May 2003, it is mainly used for professional networking. , LinkedIn reports more than 120 million registered users in more than 200 countries and territories. The site is available in English, French,...

, MySpace
MySpace
Myspace is a social networking service owned by Specific Media LLC and pop star Justin Timberlake. Myspace launched in August 2003 and is headquartered in Beverly Hills, California. In August 2011, Myspace had 33.1 million unique U.S. visitors....

, and Twitter
Twitter
Twitter is an online social networking and microblogging service that enables its users to send and read text-based posts of up to 140 characters, informally known as "tweets".Twitter was created in March 2006 by Jack Dorsey and launched that July...

 and enables users to see when members of these networks are in close proximity, although it does not reveal users' exact locations, protecting their privacy.

face2face allows users to choose with which members of their social networks they share location information; people not in one of their networks cannot see the information. It works on BlackBerry
BlackBerry
BlackBerry is a line of mobile email and smartphone devices developed and designed by Canadian company Research In Motion since 1999.BlackBerry devices are smartphones, designed to function as personal digital assistants, portable media players, internet browsers, gaming devices, and much more...

, iPhone
IPhone
The iPhone is a line of Internet and multimedia-enabled smartphones marketed by Apple Inc. The first iPhone was unveiled by Steve Jobs, then CEO of Apple, on January 9, 2007, and released on June 29, 2007...

, Android, and many J2ME-compatible devices. face2face populates content based on users' news feed, statuses, and proximity. Users can also update their own statuses and share news across all of their social networks.

Privacy and security

Responding to growing concerns about location-based apps revealing too much information about a user's whereabouts, face2face incorporates "reciprocal sharing functionality" so that only users who make themselves known to each other share location data.
The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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