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Enjo kosai
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(shortened form
) means "compensated dating" and is a practice which originated in Japan where older men give money and/or luxury gifts to attractive women for their companionship, and possibly sexual favors. The female participants range from school-age girls to housewives. A common misconception is that enjo-kosai always involves some form of sexual activity. The term enjo-kosai first appeared in the Asahi Shimbun on September 20, 1994.

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Encyclopedia
(shortened form
) means "compensated dating" and is a practice which originated in Japan where older men give money and/or luxury gifts to attractive women for their companionship, and possibly sexual favors. The female participants range from school-age girls to housewives. A common misconception is that enjo-kosai always involves some form of sexual activity. The term enjo-kosai first appeared in the Asahi Shimbun on September 20, 1994. In the opposite case of women paying men, it is called , or "wakari."
Definition
What constitutes enjo-kosai is heavily contested within Japan. The most common connotation is that it is a form of child prostitution whereby participating girls sell their bodies in exchange for designer goods or money. However, to label enjo-kosai by the most basic definition of prostitution whereby one attains money through the exchange of sexual acts, excludes an array of other activities.
Many groups, including women's centers and associations within Japan include “the exchange of a girl's company or time” as part of this equation and insist that these other activities define enjo-kosai. Anthropologist Laura Miller argues in her research that the majority of enjo-kosai dates consists of groups of girls going with a group of older men to a karaoke bar for several hours and being paid for their time.
Furthermore, in a 1998 survey by the Asian Women's Fund, researchers found that fewer than 10 percent of all high school girls engage in enjo-kosai and over 90 percent of the girls interviewed attested to feeling uncomfortable with the exchange or purchase of sexual services for money. Statistics show that the majority of girls are not delving into the realm of sexual exchange.
Perceptions in Japanese society
Generally in Japan, enjo-kosai is looked down upon as a large-scale social problem. A 1997 poll in the Japanese TV Asahi program Asa Made Nama Terebi showed that 70 percent of respondents opposed enjo-kosai, while 30 percent approved of it. Typically, it is perceived as an extension of Japan's growing focus on materialism, much of which is what critics claim is the cause of enjo-kosai. Critics worry that girls involved in enjo-kosai will grow up to be unfit wives and mothers. This perception arises from suspicions that when these girls are adults, they will quickly abandon their loyalties and commitments to their family for offers of money and material benefits. However, certain feminist groups and critics find enjo-kosai to be empowering and as an act to “undermine patriarchal models propriety used to evaluate and control women”. Control over their bodies and means to support themselves is a new kind of independence for these girls. Good women in Japan are supposed to be sensible, modest, nurturing and respectful, yet girls participating in enjo-kosai clearly reject such virtues of female restraint and modesty in Japan. Feminists such as Chizuko Ueno point out that the accidental access of girls to this dating market was not a matter of ethics, but of probability. Sooner or later, these girls and young women would, in a desire for financial independence, tap into this market for their own empowerment.
Media depiction
Within Japan, the media tends to show enjo-kosai in a rather negative light. The typical scenario involves a girl desperate for money, so she decides to partake in enjo-kosai. Only later does she stop when a friend or individual intervenes and informs her of the potential risks and consequences of her behavior. Several examples from films and television series are listed below.
In Hideaki Anno’s 1998 movie Love & Pop, the main character, a 16-year-old high school girl named Hiromi, goes on subsidized dates in order to purchase a ring she adores. Her parents do not pay much attention to her and Hiromi often hangs out with her three closest friends who have been going on subsidized dates. Feeling like a train that travels on a predetermined track, Hiromi follows her friends and begins doing the same. Throughout the movie, they meet with different kinds of men and accompany them in various activities. These activities include having dinner at a restaurant, tasting a man’s cooking, singing at a karaoke bar, shopping in a video rental store, etc. Although Hiromi nearly gives in and has sex for the remainder of money needed for the ring, her date gives her a lesson on why she shouldn’t give up her body.
The movie should be seen very critically. It presents the customers as very negative individuals and there is no criticism among society that creates enjo-kosai. Finally some scenarios are unrealistic as shown to "professionals" who are long time competing in the service.
Meanwhile, the Japanese live action drama series GTO (Great Teacher Onizuka), a girl student named Miyabi, out of boredom and lack of adult supervision at home, pressures her friends, Chikako and Erika, to go on subsidized dates with older men, and to steal their money when the men are in the showers. When Chikako accidentally meets their teacher Onizuka on one of these dates, enjo-kosai rookie Onizuka proceeds with it to see these subsidized dates first hand. In the hotel room, Chikako insists that Onizuka take a shower. Onizuka realizes the trap, stops Chikako's attempt to escape, and teaches her a lesson why her first sexual experience should come out of love and not have anything to do with money. Incidentally, Onizuka learns the same lesson from that very occasion.
Conversation over the controversy of enjo-kosai even finds its way into shows geared toward girls (shojo) between the ages of 11 and 14 in the form of the highly popular Super Gals! anime series. During the first episode of the series, straight A student Aya goes on subsidized dates because she wants to have money and fun like the other girls, but also because her strict parents and schedule would not allow her to have a job. Main character Ran, even although she believes the gyaru (gal) philosophy “If you want it, go and get it,” strongly disapproves of Aya’s action because she believes a gyaru should have self-respect and not treat herself like merchandise. Ran tells Aya that they can have fun even without money. Aya becomes persuaded by Ran, and not only do they begin a new friendship, but Aya quits going on subsidized dates as a result.
Societal backdrop
The girls who participate in enjo-kosai are directly and indirectly frowned upon by the media and a large portion of society, yet both in some limited respects have facilitated the behavior. As a non-Greco-Roman culture, Japanese culture has not expressed the same "virgin/whore" distinction that some commentators see in some Western cultures. Yet perhaps only recently have “fetishized images of teenage girls have become ubiquitous in the mass media” (Iida). Although the greater part of Japanese society discourages this type of behavior, that has not stopped teachers, monks, government officials, company executives, and others of high social status from being arrested for their involvement with enjo kosai.
A study done by the Socioeconomic Research Department at the Nomura Institute of Research showed that in 97 percent of book stores and convenience stores surveyed in 1996 sold “pornographic portrayals of children in either photographic or cartoon form”. Moreover, as of 1998, Japan was the source of 80 percent of the commercial child pornography available on the Internet. Actually, it was not until 1999 that Japan joined the international community in banning child pornography, not out of moral concern, but more so because of the bad publicity the country was receiving.
Government regulation
Prostitution has been illegal in Japan since 1958, but only prostitutes and pimps were punished, with male customers escaping any penalty from the law. During SCAP’s occupation of Japan, the Child Welfare Law was introduced into legislation as a means to protect children from “lewd behavior”. Many have criticized the law as being too vague to protect Japanese children from sexual abuse and say it does not do enough to keep girls away from sex markets.
During the 1990s enjo kosai, as well as other forms of child exploitation, gained national attention in Japan leading to international awareness. Due to pressure from outside NGOs and other industrialized nations, the Japanese government updated its laws relating to child exploitation. The Law for Punishing Acts Related to Child Prostitution and Child Pornography and for Protecting Children, which prohibited an adult from paying a person under the age of 18 for obscene acts, was passed in 1999. The law made the legal age limit 18 for consenting sexual activities and punishes the adult offender as the criminal party instead of the child.
To combat enjo kosai and other forms of juvenile misbehavior, many prefectures have instituted a program of . Hodoin are plain-clothed police officers and volunteers who approach youth who appear to be participating in juvenile delinquency (out past 11 p.m., under-age smoking, wearing expensive accessories, etc.) and offer guidance against such behavior. When police consider it necessary, teens are taken to a juvenile center or police station for “formal guidance” and entered into a confidential police directory. Since enjo kosai is seen as a moral problem relating to Japanese youth, care is taken not to ostracize the girls but instead give them assistance and advice to steer them away from enjo-kosai.
Spread to other countries
Taiwan
While having its foundations in Japan, enjo-kosai began to spread to other East Asian nations in the late 1990s via media. Enjo-kosai became popular in Taiwan after the airing of the Japanese dorama God, Please Give Me More Time, in which a young woman engages in the activity and suffers social and physical costs. In the end, however, the heroine is able to turn her life around and seems to project a positive image for youth. According to scholar Oi-Wan Lam, Taiwanese teens identified with the love story in plot and the subculture of the characters. Lam also points to the similarities between Taiwanese and Japanese subcultures, and the notion that enjo-kosai is not actually a occupation, writing, “Sex work is not recognized by the society as a form of work.” Due to this recognition, teens in both cultures feel they will not suffer consequences for participating in the activity.
A key difference between enjo-kosai in Japan and Taiwan is the way in which girls set up dates with customers. While telephone clubs were the main venues that facilitated enjo-kosai in Japan, the Internet facilitates meetings between young girls and clients in Taiwan. Due to this, there have been attempts by several NGOs and the Taiwanese Government to regulate Internet sites. Efforts at regulation is compounded by the fact that NGOs and the Taiwanese government sometimes apply the term enjo-kosai to mean more than just teenage compensated dating, but also prostitution and Internet pornography sites.
South Korea
Enjo-kosai has also found its way to South Korea, where the South Korean government considers enjo-kosai a form of prostitution. An annual report by ECPAT International, published in 2004, asserts that 222 girls 18 and younger were arrested for participating in enjo-kosai in the year 2000. South Korea, similar to Japan, recently passed a law in 2000 protecting children from exploitation and prostitution. Yet due to the nature of enjo-kosai, specifically the decision of the girl to participate in the act, the girls who do enjo-kosai are not protected under the law and are subject to punishment under the law.
Hong Kong
According to social workers, girls as young as 15 advertise themselves as available for "compensated dating". The practice is becoming more acceptable among Hong Kong teenage girls, who do not think compensated dating is a kind of prostitution. Some believe it is different because it did not involve sexual intercourse; also they could choose their clients, who ranged from teenage boys to married men. Some even think they're helping others. The internet allowed girls more opportunities to offer to shop, eat out or go to a movie with men in return for payment in order to fulfill their material needs. In April 2008, the brutal murder of a 16-year-old girl Wong Ka-mui who was taking part in compensated dating drew attention to the issue.
See also
External links
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