Creme Egg Twisted
Encyclopedia
The Cadbury Creme Egg Twisted is a chocolate bar produced by Cadbury UK in the United Kingdom
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

. It is a milk chocolate bar with a filling of Cadbury Creme Egg fondant
Fondant
Fondant is one of several kinds of icing-like substance used to decorate or sculpt pastries. The word, in French, means "melting", coming from the same root as "foundry" in English....

. Introduced in 2008, it was a result of Cadbury researching that customers wanted the Creme Egg to be available all year, mainly for the fondant
Fondant
Fondant is one of several kinds of icing-like substance used to decorate or sculpt pastries. The word, in French, means "melting", coming from the same root as "foundry" in English....

 center rather than the egg shape. Previously, the fondant Creme Egg center was available as a filling in the Cadbury Dairy Milk line, but that has since then been phased out with the Creme Egg Twisted replacing it.

During 2011, the bar was introduced to Australia, but was pulled from stores several months later due to low popularity.

It is available in Canada.

Advertising campaign

In May 2008, an advertisement screened on ITV and Channel 4 in the United Kingdom, featured in various ways a creme egg being melted while still in its wrapper (there were various versions of the commercial), only to mutate into a Twisted while yelling "Goo!" at random intervals, before repeating the word again when the advert finishes.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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