Clark Brands
Encyclopedia
Clark Brands, formerly Clark Oil, began as Clark's Super Gas and was a 20th-century oil
Petroleum
Petroleum or crude oil is a naturally occurring, flammable liquid consisting of a complex mixture of hydrocarbons of various molecular weights and other liquid organic compounds, that are found in geologic formations beneath the Earth's surface. Petroleum is recovered mostly through oil drilling...

 company headquartered in Milwaukee
Milwaukee, Wisconsin
Milwaukee is the largest city in the U.S. state of Wisconsin, the 28th most populous city in the United States and 39th most populous region in the United States. It is the county seat of Milwaukee County and is located on the southwestern shore of Lake Michigan. According to 2010 census data, the...

, Wisconsin
Wisconsin
Wisconsin is a U.S. state located in the north-central United States and is part of the Midwest. It is bordered by Minnesota to the west, Iowa to the southwest, Illinois to the south, Lake Michigan to the east, Michigan to the northeast, and Lake Superior to the north. Wisconsin's capital is...

.

Founded by Emory T. Clark in 1932 as a single filling station
Filling station
A filling station, also known as a fueling station, garage, gasbar , gas station , petrol bunk , petrol pump , petrol garage, petrol kiosk , petrol station "'servo"' in Australia or service station, is a facility which sells fuel and lubricants...

 on the corner of 60th and Greenfield Streets in Milwaukee, Clark Super Gas sold only premium gasoline
Gasoline
Gasoline , or petrol , is a toxic, translucent, petroleum-derived liquid that is primarily used as a fuel in internal combustion engines. It consists mostly of organic compounds obtained by the fractional distillation of petroleum, enhanced with a variety of additives. Some gasolines also contain...

. Unlike most contemporary service stations, Clark's stations did not offer mechanical maintenance and tire changing.

In 1943, the company moved into refining oil. By the mid-1950s, the company operated nearly 500 gas stations throughout the Midwest, with locations in Illinois, Indiana, Iowa, Michigan, Minnesota, Missouri, Ohio, and Wisconsin.

From 1948 to 1950, Clark Super Gas sponsored the Milwaukee Clarks
Milwaukee Clarks
The Milwaukee Clarks were a professional ice hockey team in Milwaukee, Wisconsin. They were a member of the International Hockey League in 1948–1949 and the Eastern Amateur Hockey League in 1949–1950....

, a minor league ice hockey
Ice hockey
Ice hockey, often referred to as hockey, is a team sport played on ice, in which skaters use wooden or composite sticks to shoot a hard rubber puck into their opponent's net. The game is played between two teams of six players each. Five members of each team skate up and down the ice trying to take...

 team in the International Hockey League.

At its height in the 1970s, Clark Oil was the largest independent oil refiner and marketer in the Midwest with 1,489 stations and two refineries, one in Blue Island, Illinois
Blue Island, Illinois
Blue Island is a city in Cook County, Illinois. The population was 22,556 at the 2010 census. Blue Island was established in the 1830s as a way station for settlers traveling on the Vincennes Trace, and the settlement prospered because it was conveniently situated a day's journey outside of Chicago...

 and the other in Hartford, Illinois
Hartford, Illinois
Hartford is a village in Madison County, Illinois, near the mouth of the Missouri River. The population was 1,545 at the 2000 census. Lewis and Clark spent the winter of 1803-1804 here, near what has been designated the Lewis and Clark State Historic Site....

. The average Clark station sold twice the number of gallons as the national average, and its emphasis on premium gasoline gave the company a high profit margin.

Emory Clark sold his interest in the company in 1981 to Apex Oil, a St. Louis, Missouri
St. Louis, Missouri
St. Louis is an independent city on the eastern border of Missouri, United States. With a population of 319,294, it was the 58th-largest U.S. city at the 2010 U.S. Census. The Greater St...

-based company. In 1985, Apex decided to sell Clark Oil. By 1987, Clark and Apex were bankrupt.

In 1992, a division of Toronto-based Horsham Corp. bought Clark Oil and Refining, which included the two refineries and around 1,000 gas stations. The company's name was changed to Clark Refining and Marketing.
Horsham expanded the company, buying a Lima, Ohio
Lima, Ohio
Lima is a city in and the county seat of Allen County, Ohio, United States. The municipality is located in northwestern Ohio along Interstate 75 approximately north of Dayton and south-southwest of Toledo....

 refinery from BP
BP
BP p.l.c. is a global oil and gas company headquartered in London, United Kingdom. It is the third-largest energy company and fourth-largest company in the world measured by revenues and one of the six oil and gas "supermajors"...

, and a Port Arthur, Texas
Port Arthur, Texas
-Demographics:As of the 2000 census, there were 57,755 people, 21,839 households, and 14,675 families residing in the city. The population density was 696.5 people per square mile . There were 24,713 housing units at an average density of 298.0 per square mile...

 refinery from Chevron
Chevron Corporation
Chevron Corporation is an American multinational energy corporation headquartered in San Ramon, California, United States and active in more than 180 countries. It is engaged in every aspect of the oil, gas, and geothermal energy industries, including exploration and production; refining,...

. Horsham became TrizecHahn, and then sold 80% of Clark to The Blackstone Group
Blackstone Group
The Blackstone Group L.P. is an American-based alternative asset management and financial services company that specializes in private equity, real estate, and credit and marketable alternative investment strategies, as well as financial advisory services, such as mergers and acquisitions ,...

, another investment firm, and another portion to Occidental Petroleum
Occidental Petroleum
Occidental Petroleum Corporation is a California-based oil and gas exploration and production company with operations in the United States, the Middle East, North Africa, and South America...

.

In 1999, the company sold its retail unit and rebranded itself as Premcor
Premcor
Premcor was a Fortune 500 oil refinery group based in Greenwich, Connecticut. It operated five refineries, which are located in Port Arthur, Texas; Memphis, Tennessee; Lima, Ohio; Hartford, Illinois; and Delaware City, Delaware with a combined crude oil volume processing capacity of approximately ...

. In 2001, many Clark stations in southeast Michigan
Michigan
Michigan is a U.S. state located in the Great Lakes Region of the United States of America. The name Michigan is the French form of the Ojibwa word mishigamaa, meaning "large water" or "large lake"....

 were closed permanently. In 2003, Clark Brands, LLC was formed and purchased the Clark brand and other portions of the Clark business, with a primary goal to license the Clark brand to independent operators. Clark gas stations are now operating throughout 28 states, with over 700-branded locations, some with convenience stores under the On the Go name.

External links

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