Cambio 90
Encyclopedia
Cambio 90-Nueva Mayoría (meaning "Change [19]90-New Majority") was a right-wing Peru
Peru
Peru , officially the Republic of Peru , is a country in western South America. It is bordered on the north by Ecuador and Colombia, on the east by Brazil, on the southeast by Bolivia, on the south by Chile, and on the west by the Pacific Ocean....

vian political party
Political party
A political party is a political organization that typically seeks to influence government policy, usually by nominating their own candidates and trying to seat them in political office. Parties participate in electoral campaigns, educational outreach or protest actions...

 which entered the political spectrum in early 1990, and by June 1991 was the most powerful political force in the nation.

Cambios success hinged largely on the success of its candidate for the presidency, Alberto Fujimori
Alberto Fujimori
Alberto Fujimori Fujimori served as President of Peru from 28 July 1990 to 17 November 2000. A controversial figure, Fujimori has been credited with the creation of Fujimorism, uprooting terrorism in Peru and restoring its macroeconomic stability, though his methods have drawn charges of...

, an agricultural engineer and rector of the Universidad Nacional Agraria (National Agrarian University) in Lima's La Molina District from 1984 to 1989. Fujimori's appeal to a large extent was his standing as a political outsider.

At the same time, Cambios success was also attributed largely to its eclectic political base and its active grassroots campaign. Its two main bases of support were the Asociación Peruana de Empresas Medias y Pequeñas (APEMIPE), an association of SMEs, and the informal sector workers who associated their cause with APEMIPE, and the Evangelical
Evangelicalism
Evangelicalism is a Protestant Christian movement which began in Great Britain in the 1730s and gained popularity in the United States during the series of Great Awakenings of the 18th and 19th century.Its key commitments are:...

 movement. Less than four percent of the Peruvian population was Protestant, but the evangelicals were extremely active at the grassroots level, particularly in areas where traditional parties were weak, such as the urban shantytowns, the pueblos jóvenes
Pueblos jóvenes
Pueblos jóvenes is the nickname given to the vast shanty towns that surround Lima and other cities of Peru. Many of these towns have developed into significant districts in Lima such as Villa El Salvador and Comas.- Population :...

, and rural areas in the mountains
Mountain range
A mountain range is a single, large mass consisting of a succession of mountains or narrowly spaced mountain ridges, with or without peaks, closely related in position, direction, formation, and age; a component part of a mountain system or of a mountain chain...

. Although the party only began activities in January 1990, by the time of the elections it had 200,000 members in its ranks.

However, its success at the polls did not translate into a lasting party machinery. The organization was much more of a front than a political party, and its ability to hold together was called into question within a few weeks after attaining power. Cambios two bases of support had little in common with each other except opposition to Mario Vargas Llosa
Mario Vargas Llosa
Jorge Mario Pedro Vargas Llosa, 1st Marquis of Vargas Llosa is a Peruvian-Spanish writer, politician, journalist, essayist, and Nobel Prize laureate. Vargas Llosa is one of Latin America's most significant novelists and essayists, and one of the leading authors of his generation...

. Its links to Fujimori were new and were ruptured to a large extent when Fujimori opted for an orthodox economic shock program. Less than six months into his government, Fujimori broke with many of his Cambio supporters, including the second vice president and leader of the evangelical movement, Carlos García y García, and APEMIPE. The latter became disenchanted with Fujimori because small businesses were threatened by the dramatic price rises and opening to foreign competition that the Fujishock program entailed.

In the 8 April 2001 legislative elections
Elections in Peru
In Peru, the people directly elect a head of state as well as a legislature. The president is elected by the people for a five year term...

, the party won 4.8% of the popular vote and 3 out of 120 seats in the Congress of the Republic
Congress of Peru
The Congress of the Republic of Peru or the National Congress of Peru is the unicameral body that assumes legislative power in Peru.Congress consists of 130 members of congress , who are elected for five year periods in office on a proportional representation basis...

.
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