Breast Cancer Alliance
Encyclopedia
The Breast Cancer Alliance (BCA) is currently the fourth largest non-profit, private funding provider to breast cancer
Breast cancer
Breast cancer is cancer originating from breast tissue, most commonly from the inner lining of milk ducts or the lobules that supply the ducts with milk. Cancers originating from ducts are known as ductal carcinomas; those originating from lobules are known as lobular carcinomas...

 research in the United States. It was founded in 1996 by Mary Waterman, and its headquarters are in Greenwich, CT.

The mission of the Breast Cancer Alliance is to fund innovative breast cancer research and to promote breast health through education and outreach. Breast cancer survivors, their friends and health-care professionals are fulfilling this mission. The organization has awarded over $12 million to fund research and educational and outreach programs since its inception. (http://www.breastcanceralliance.org/about-us).

The corporate sponsors of the BCA include many fortune 500 companies, including J.P. Morgan Chase & Co. and PepsiCo
PepsiCo
PepsiCo Inc. is an American multinational corporation headquartered in Purchase, New York, United States, with interests in the manufacturing, marketing and distribution of grain-based snack foods, beverages, and other products. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company...

. (http://www.breastcanceralliance.org/sponsors) The current President of the BCA is Margaret Sinclair and the Executive Director is Belinda Benincasa.

The annual luncheon for the BCA attracts over 800 people, including many celebrities, and raises close to $2 million. (http://www.breastcanceralliance.org/2007-annual-events).

External links

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