Blog rally
Encyclopedia
A blog rally is the simultaneous presentation of identical or similar material on numerous blog
Blog
A blog is a type of website or part of a website supposed to be updated with new content from time to time. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in...

s, for the purpose of engaging large numbers of readers and/or persuading them to adopt a certain position or take a certain action. The simultaneous nature of a blog rally can create the result of joining the efforts of otherwise independent bloggers for an agreed-upon purpose. Blog Action Day
Blog Action Day
Blog Action Day is an annual worldwide event where bloggers write about a single topic on October 15th or 16th of every year. The event commenced in 2007 on the inaugural topic of the environment. Successive years have focused on poverty in 2008 and climate change in 2009. Many popular blogs have...

 can be likened to a blog rally.

The first recorded definition and use of a blog rally occurring from November 26 through November 30, 2008, in support of a viral
Viral phenomenon
Viral phenomena are objects or patterns able to replicate themselves or convert other objects into copies of themselves when these objects are exposed to them....

 movement called 'Engage with Grace: The One Slide Project' was organized to encourage families to discuss end-of-life care issues while gathered together for the Thanksgiving
Thanksgiving
Thanksgiving Day is a holiday celebrated primarily in the United States and Canada. Thanksgiving is celebrated each year on the second Monday of October in Canada and on the fourth Thursday of November in the United States. In Canada, Thanksgiving falls on the same day as Columbus Day in the...

 holiday weekend. As reported by one of the project organizers, over 95 bloggers participated in this event. This blog rally was repeated in 2009 and 2010.

Another blog rally occurred in April 2009, when a group of bloggers in the Boston
Boston
Boston is the capital of and largest city in Massachusetts, and is one of the oldest cities in the United States. The largest city in New England, Boston is regarded as the unofficial "Capital of New England" for its economic and cultural impact on the entire New England region. The city proper had...

 area banded together in support of the Boston Globe, which was threatened with closure by its owner, The New York Times Company
The New York Times Company
The New York Times Company is an American media company best known as the publisher of its namesake, The New York Times. Arthur Ochs Sulzberger, Jr. has served as Chairman of the Board since 1997. It is headquartered in Midtown Manhattan, New York City....

. Over two dozen bloggers simultaneously published a post asking readers to submit suggestions on ways the Globe could improve its financial position. Later that month, another blog rally emerged in support of an imprisoned Iran
Iran
Iran , officially the Islamic Republic of Iran , is a country in Southern and Western Asia. The name "Iran" has been in use natively since the Sassanian era and came into use internationally in 1935, before which the country was known to the Western world as Persia...

ian writer, Roxana Saberi
Roxana Saberi
Roxana Saberi is an American journalist who was arrested in Iran in January 2009. On April 8, 2009, the Iranian government charged Saberi with espionage, which she denied. She was subsequently sentenced to an eight-year prison term...

.

Another blog rally occurred on June 22, 2009, when thought leaders across healthcare collaborated to launch HealthDataRights.org and unveiled a shared statement to ensure patients’ rights to access and share their own health information. A blog rally supported the introduction of the Declaration of Health Data Rights.
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