Biomega (bicycles)
Encyclopedia
Biomega is a Copenhagen
Copenhagen
Copenhagen is the capital and largest city of Denmark, with an urban population of 1,199,224 and a metropolitan population of 1,930,260 . With the completion of the transnational Øresund Bridge in 2000, Copenhagen has become the centre of the increasingly integrating Øresund Region...

-based, Danish
Denmark
Denmark is a Scandinavian country in Northern Europe. The countries of Denmark and Greenland, as well as the Faroe Islands, constitute the Kingdom of Denmark . It is the southernmost of the Nordic countries, southwest of Sweden and south of Norway, and bordered to the south by Germany. Denmark...

  brand of designer bicycles
Cycle chic
Today Cycle chic or bicycle chic refers to cycling in fashionable everyday clothes. The phrase Cycle Chic was coined by Mikael Colville-Andersen in Copenhagen, Denmark in 2007 as the name of a fashion blog featuring cyclists - Copenhagen Cycle Chic. The fashion concept developed in popular...

. It is known for engaging international top designers from outside the bicycle industry—including Marc Newson
Marc Newson
Marc Newson was born in Sydney, Australia. Now based in London, he is a successful industrial designer who works in aircraft design, product design, furniture design, jewellery, and clothing. He incorporates a design style known as biomorphism to his various designs...

, Ross Lovegrove
Ross Lovegrove
Ross Lovegrove is an industrial designer, perhaps best known for his work on the Sony Walkman.- Biography :He studied at Manchester Polytechnic , graduating with a First Class BA in Industrial Design in 1980 and then went to the Royal College of Art, London in 1983 where he completed his master of...

 and Karim Rashid
Karim Rashid
Karim Rashid is an industrial designer. He received a Bachelor in Industrial Design from Carleton University in Ottawa, Canada in 1982 and completed his postgraduate studies in Italy....

— in designing its products. In addition to producing bikes under its own name, Falcon produces bicycles under a joined brand with Puma AG
PUMA AG
Puma SE, officially branded as PUMA, is a major German multinational company that produces high-end athletic shoes, lifestyle footwear and other sportswear. Formed in 1924 as Gebrüder Dassler Schuhfabrik by Adolf and Rudolf Dassler, relationships between the two brothers deteriorated until the two...

.

Biomega bicycles are represented in the design collections of both MOMA
Museum of Modern Art
The Museum of Modern Art is an art museum in Midtown Manhattan in New York City, on 53rd Street, between Fifth and Sixth Avenues. It has been important in developing and collecting modernist art, and is often identified as the most influential museum of modern art in the world...

, SFMOMA
San Francisco Museum of Modern Art
The San Francisco Museum of Modern Art is a modern art museum located in San Francisco, California. A nonprofit organization, SFMOMA holds an internationally recognized collection of modern and contemporary art and was the first museum on the West Coast devoted solely to 20th century art...

 and the Sir Terrence Conran Foundation Collection.

History

Biomega was established in 1998 by former university classmates Jens Martin Skibsted
Jens Martin Skibsted
Jens Martin Skibsted is a Danish designer, brands expert and entrepreneur. He has founded or co-founded companies such as the Biomega designer bike brand, Actics, and Skibsted Ideation and KIBISI....

 and Elias Grove Nielsen.

External links

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