Audi India
Encyclopedia
Audi India is the wholly owned subsidiary of German automobile manufacturer Audi
. Audi's main competitors in the Luxury vehicles segment in the Indian Automobile Industry are Mercedes-Benz
, BMW
, Jaguar and Volvo
.
has been selling Luxury cars in India since 2004, however the Audi India was established in March 2007 as a division of Volkswagen Group Sales India.
Audi is represented in 110 countries worldwide and since 2004, Audi has been selling its products on the Indian market.
In March 2007, Audi set up its own sales company for India. By establishing Audi India as a Division of Volkswagen Group Sales India Pvt. Ltd. in Mumbai, Audi is making a clear long-term statement in the country with ambitious growths plans. Audi’s goal is to become the leading automobile luxury brand in the Indian market in the next few years.
The Audi India strategy encompasses significant investments in branding, marketing, exclusive dealerships and after sales service for the upcoming years.
At present, Audi is assembling the Audi A6 and the Audi A4 for the Indian market in Aurangabad.
to assemble the Audi A4
and Audi A6
models locally.
Audi
Audi AG is a German automobile manufacturer, from supermini to crossover SUVs in various body styles and price ranges that are marketed under the Audi brand , positioned as the premium brand within the Volkswagen Group....
. Audi's main competitors in the Luxury vehicles segment in the Indian Automobile Industry are Mercedes-Benz
Mercedes-Benz
Mercedes-Benz is a German manufacturer of automobiles, buses, coaches, and trucks. Mercedes-Benz is a division of its parent company, Daimler AG...
, BMW
BMW
Bayerische Motoren Werke AG is a German automobile, motorcycle and engine manufacturing company founded in 1916. It also owns and produces the Mini marque, and is the parent company of Rolls-Royce Motor Cars. BMW produces motorcycles under BMW Motorrad and Husqvarna brands...
, Jaguar and Volvo
Volvo
AB Volvo is a Swedish builder of commercial vehicles, including trucks, buses and construction equipment. Volvo also supplies marine and industrial drive systems, aerospace components and financial services...
.
History
AudiAudi
Audi AG is a German automobile manufacturer, from supermini to crossover SUVs in various body styles and price ranges that are marketed under the Audi brand , positioned as the premium brand within the Volkswagen Group....
has been selling Luxury cars in India since 2004, however the Audi India was established in March 2007 as a division of Volkswagen Group Sales India.
Audi is represented in 110 countries worldwide and since 2004, Audi has been selling its products on the Indian market.
In March 2007, Audi set up its own sales company for India. By establishing Audi India as a Division of Volkswagen Group Sales India Pvt. Ltd. in Mumbai, Audi is making a clear long-term statement in the country with ambitious growths plans. Audi’s goal is to become the leading automobile luxury brand in the Indian market in the next few years.
The Audi India strategy encompasses significant investments in branding, marketing, exclusive dealerships and after sales service for the upcoming years.
At present, Audi is assembling the Audi A6 and the Audi A4 for the Indian market in Aurangabad.
Manufacturing facilities
Audi India uses Škoda Auto India Private Limited manufacturing facilities in Aurangabad, MaharashtraMaharashtra
Maharashtra is a state located in India. It is the second most populous after Uttar Pradesh and third largest state by area in India...
to assemble the Audi A4
Audi A4
The first generation Audi A4 debuted in 1994, with production starting November 1994. It was built on the Volkswagen Group B5 platform, which it shared with the fourth generation Volkswagen Passat . It had a front-mounted longitudinal engine and front-wheel drive...
and Audi A6
Audi A6
The Audi A6 is an executive car marketed by the German automaker Audi AG, now in its fourth generation. As the successor to the Audi 100, the A6 is manufactured in Neckarsulm, Germany – and is available in saloon, and wagon configurations, the latter marketed by Audi as the Avant.All generations...
models locally.
Models
Imported
- Audi A7Audi A7The Audi Sportback concept is a concept car produced by Audi, shown at the 2009 North American International Auto Show. The Sportback concept, a luxury five-door fastback model, was regarded as a preview of two future models: the Audi A5 Sportback variant and the Audi A7...
- Audi A8Audi A8The Audi A8 is a four-door, full-size, luxury sedan car manufactured and marketed by the German automaker Audi since 1994. Succeeding the Audi V8, the A8 has been offered with front wheel drive or permanent four-wheel drive, with multitronic or tiptronic automatic transmissions — and in short- and...
- Audi TTAudi TTThe Audi TT is a two-door sports car manufactured by the German automaker and Volkswagen Group subsidiary Audi since 1998.The Audi TT has been produced in two generations. Both generations have been available in two car body styles; as a 2+2 Coupé, or two-seater Roadster...
(3.2 FSI V6 only) - Audi RS5Audi A5The Audi A5 is a coupé produced by the German automobile manufacturer Audi since 2007. It is the coupé, cabriolet, and five-door fastback versions of the fourth generation Audi A4 saloon and estate models....
- Audi R8 V8 and Audi R8 V10
- Audi Q7Audi Q7The Audi Q7 is a full-size luxury crossover SUV unveiled in September 2005 at the Frankfurt Motor Show. Production of the Q7 began in autumn of 2005 in Bratislava, Slovakia. It is the first SUV offering from Audi and went on sale in 2007. Later, Audi's second SUV, the Q5, was unveiled as a 2009...
Sales and service network
Audi India currently has 13 dealerships in 10 states and 2 Union territories of India.Sales performance
Audi India sold 3,003 vehicles in the year 2010 compared to 1,658 vehicles in 2009 and registered an increase of 81% in sales growth.External links
- http://www.audi-qlife.in/
- http://www.audi-a6.in/
- http://www.audi-a8.in/