XXXX (TV channel)
Encyclopedia
XXXX was a short-lived television channel
Television channel
A television channel is a physical or virtual channel over which a television station or television network is distributed. For example, in North America, "channel 2" refers to the broadcast or cable band of 54 to 60 MHz, with carrier frequencies of 55.25 MHz for NTSC analog video and...

 in Italy
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...

. It was owned by MTV Networks Europe. It closed on 8 April 2006 and was replaced by MTV Flux
MTV Flux
MTV Flux was a television channel in the United Kingdom, Republic of Ireland. The version in the UK and the Republic of Ireland launched on September 6, 2006. The brand started as a website on 1 August...

.

History

On 1 November 2005, Telemarket from Italy ceased terrestrial transmissions via analogue means. From now on
it was only be available on satellite and DVB-T. Terrestrial frequencies have been replaced by a rather weird testcard from www.yos.it, and it was also available via satellite.

The next day, a mysterious testcard from last night had surprisingly turned into XXXX, a new indie music channel from MTV Italy
MTV Italy
MTV Italy is the Italian speaking version of the popular 24 hour music and youth entertainment channel. Unlike its counterparts elsewhere in Europe, MTV Italia is a national channel available free-to-air on terrestrial television since September 1, 1997 and available on digital terrestrial...

. It might have been the italian version of MTV2
MTV2
MTV2 is a cable network that is widely available in the United States on digital cable and satellite television, and is progressively being added to analogue cable lineups across the nation...

in its pre-launch state, because an MTV2 ident had been spotted and also a short new music bulletin made by 'La7 Televisioni s.p.a.' which was tightly connected to MTV Italia, because it's fully part of Telecom Italia Media, which also owns 51% of MTV Italia. In addition, on satellite the provider of the channel is identified as TIMB1, and TIMB means Telecom Italia Media Broadcasting.

Five months later, a countdown had started on Flux. The next day, MTV Flux launched. To promote this, Flux has added a caption 'FLUX.TV' near the existing logo on 28 April 2006.
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