Workopolis
Encyclopedia
Workopolis is a Canadian website offering online career solutions: allowing employers to post jobs and candidates to post resumes in order to connect online. Workopolis also offers career management tools and advice and draws an audience of roughly three million visitors a month. Headquartered in Toronto, Workopolis has offices in eight Canadian cities, including Montreal, Ottawa, Calgary and Vancouver and provides its services in both English and French.
Workopolis launched its French version http://francais.workopolis.com/ in September 2001. That same year, Workopolis also added online campus
recruitment services with the purchase of campusworklink.com in August 2001. In January 2002, campusworklink.com was migrated to Workopolis technology and in May 2002 was rebranded as workopolisCampus.com http://www.workopolisCampus.com.
In 2005, BackCheck http://www.backcheck.net partnered with Workopolis to offer employers a background checking service that includes criminal background checks, employment reference checks and education verifications.
Workopolis launched Workpolis TV in partnership with Business News Network
in 2006.
The Workopolis NicheNetwork http://niche.workopolis.com (formerly Brainhunter), a niche job board business is the latest addition (2008) to the Workopolis family which already includes WorkopolisCampus, CorporateWorks, and Workopolis.com.
A mobile
version of the site was launched in November 2008 which gives access to a reduced feature set over a mobile phone. The mobile service is available in two languages: English http://mobile.workopolis.com and French http://mobile.workopolis.com/FR/.
In 2010 Workopolis redesigned its website and introducing a new brand and strategy. The tagline for this new Workopolis: Time to shine. SHINE being the company’s brand personality reportedly standing for smart/ simplicity, happy/ human, innovative, nimble and experience. Workopolis also in 2010 introduced The Employer Brand Optimizer http://www.workopolis.com/EN/Common/recruiter/employer-branding.aspx to the recruiting market, leveraging their online recruitment experience to help companies with their employer branding.
For candidates the new Workopolis features a new job search engine, candidate branding options, an interactive career advice blog http://blog.workopolis.com/en and a heavy foray into social media including an online petition started on Facebook for an official national day to telecommute (National Work From Home Day.)
This website can be used in a number of ways:
Employers can:
Candidates can:
and Square Victoria Digital Properties, the newspaper publishing subsidiary of Power Corporation of Canada
(Gesca). Formerly, The Globe and Mail
was a partner in the site through its parent, CTVglobemedia
.
Internationally, Workopolis partners with The Network, an alliance of 36 leading recruitment job boards with over 80 offices recruiting in more than 100 countries.
Workopolis was also the exclusive Official Supplier of Online Recruitment Services for the Vancouver 2010 Olympic and Paralympic Winter Games
.
History
Formerly globecareers.com, workopolis.com was launched in January 2000, and consistently ranks as one of Canada's top 50 most trafficked websites, and the most popular employment-related site.Workopolis launched its French version http://francais.workopolis.com/ in September 2001. That same year, Workopolis also added online campus
Campus
A campus is traditionally the land on which a college or university and related institutional buildings are situated. Usually a campus includes libraries, lecture halls, residence halls and park-like settings...
recruitment services with the purchase of campusworklink.com in August 2001. In January 2002, campusworklink.com was migrated to Workopolis technology and in May 2002 was rebranded as workopolisCampus.com http://www.workopolisCampus.com.
In 2005, BackCheck http://www.backcheck.net partnered with Workopolis to offer employers a background checking service that includes criminal background checks, employment reference checks and education verifications.
Workopolis launched Workpolis TV in partnership with Business News Network
Business News Network
Business News Network ' is a Canadian English language Category A specialty channel. BNN broadcasts programming related to business and financial news and analysis. As of December 2010, the station is based from 299 Queen Street West in Downtown Toronto and is owned by Bell Media...
in 2006.
The Workopolis NicheNetwork http://niche.workopolis.com (formerly Brainhunter), a niche job board business is the latest addition (2008) to the Workopolis family which already includes WorkopolisCampus, CorporateWorks, and Workopolis.com.
A mobile
Mobile computing
Mobile computing is a form of human–computer interaction by which a computer is expected to be transported during normal usage. Mobile computing has three aspects: mobile communication, mobile hardware, and mobile software...
version of the site was launched in November 2008 which gives access to a reduced feature set over a mobile phone. The mobile service is available in two languages: English http://mobile.workopolis.com and French http://mobile.workopolis.com/FR/.
In 2010 Workopolis redesigned its website and introducing a new brand and strategy. The tagline for this new Workopolis: Time to shine. SHINE being the company’s brand personality reportedly standing for smart/ simplicity, happy/ human, innovative, nimble and experience. Workopolis also in 2010 introduced The Employer Brand Optimizer http://www.workopolis.com/EN/Common/recruiter/employer-branding.aspx to the recruiting market, leveraging their online recruitment experience to help companies with their employer branding.
For candidates the new Workopolis features a new job search engine, candidate branding options, an interactive career advice blog http://blog.workopolis.com/en and a heavy foray into social media including an online petition started on Facebook for an official national day to telecommute (National Work From Home Day.)
Features
The purpose of www.workopolis.com is to provide online tools for candidates and employers to connect with each other. Most services are free to job seekers and paid for by employers and advertisers.This website can be used in a number of ways:
Employers can:
- Post job opportunities on the website
- Access candidate screening tools
- Reach niche industries through trade and professional associations
- Find candidates in a database of two million resumes
- Subscribe to a weekly advice and opinion newsletter for recruiters and employers
- Build and promote their employer brand online
Candidates can:
- Find and apply to job opportunities
- Create and edit online resumes
- Create job alerts so they are notified when new jobs are posted
- Review profiles of companies
- Subscribe to a weekly career issues newsletter
- Create job RSS feeds
- Use tools such as CareerAlerts, ResumeRescue and an online salary calculator
- Share job postings with a friend
Partnerships
Workopolis is a Canadian employment search and career planning website owned in partnership by two Canadian media companies, TorstarTorstar
Torstar Corporation is an independently-owned Canadian broadly based media company that is named after its principal holding, the Toronto Star daily newspaper....
and Square Victoria Digital Properties, the newspaper publishing subsidiary of Power Corporation of Canada
Power Corporation of Canada
Power Corporation of Canada is a Canadian company with assets in North America and Europe in a number of industries. These industries include media, pulp and paper, and financial services....
(Gesca). Formerly, The Globe and Mail
The Globe and Mail
The Globe and Mail is a nationally distributed Canadian newspaper, based in Toronto and printed in six cities across the country. With a weekly readership of approximately 1 million, it is Canada's largest-circulation national newspaper and second-largest daily newspaper after the Toronto Star...
was a partner in the site through its parent, CTVglobemedia
CTVglobemedia
CTVglobemedia , was one of Canada's largest private media companies. Its operations include newspaper publishing , television broadcasting and production , radio broadcasting , and their respective Internet properties.Originally established by BCE and the Thomson family in 2001 combining CTV Inc.,...
.
Internationally, Workopolis partners with The Network, an alliance of 36 leading recruitment job boards with over 80 offices recruiting in more than 100 countries.
Workopolis was also the exclusive Official Supplier of Online Recruitment Services for the Vancouver 2010 Olympic and Paralympic Winter Games
2010 Winter Olympics
The 2010 Winter Olympics, officially the XXI Olympic Winter Games or the 21st Winter Olympics, were a major international multi-sport event held from February 12–28, 2010, in Vancouver, British Columbia, Canada, with some events held in the suburbs of Richmond, West Vancouver and the University...
.
Corporate governance
Current members of the board of directors of Workopolis are:- Pierre-Elliot Levasseur
- Guy Crevier
- Lorenzo DeMarchi
- Jean Durocher
- Tomer Strolight
- Chris Goodridge
- Dave Holland
Awards and Accolades
- Canada's Most Admired Corporate Cultures - 2010
- 49th Estate, 2008
- WEDDLE’ Annual User's Choice Awards, 2008
- Media Innovation Awards Bronze – Radio, 2007
- Office de la langue française Award, 2005
- Marketing Awards, 2006
- Top Privacy Policy Award, 2006
- Quintessential Careers Site Award, 2003
- Nomination for CareerXroads 2002
- Most Promising New Company of the Year Award, Canadian New Media Awards 2001
- CASSIE (Canadian Advertising Success Stories), 2001
- Gold Medal of the International Broadcasting Awards in Las Vegas, 2001
- Silver Award of Merit, Extra Awards of the Canadian Newspaper Association, 2000
Workopolis Presidents
- Kim Peters (2000–2003)
- Patrick Sullivan (2003–2009)
- Gabriel Bouchard (2009–2011)
- Kelly Dixon (2011 - )