WYYD
Encyclopedia
WYYD is a country
formatted broadcast
radio station
licensed to Amherst, Virginia
, serving Roanoke
, Lynchburg
, Bedford
, and Lexington
. WYYD is owned and operated by Clear Channel Communications
.
Always a Country
station, WYYD launched on January 16, 1981 with the callsign WCNV, branded as "FM 108 WCNV".
WCNV switched its callsign to WYYD at midnight on November 18, 1985 and launched the branding as "108 WYYD". At first, it used the slogan "Today's Best Country and Your All-Time Favorites", and then during the late 2000s, "Virginia's Best Country" was used. On September 3, 2010, WYYD changed to "Country 107-9 WYYD" along with the slogan "The Widest Variety of Country Music".
Country music
Country music is a popular American musical style that began in the rural Southern United States in the 1920s. It takes its roots from Western cowboy and folk music...
formatted broadcast
Broadcasting
Broadcasting is the distribution of audio and video content to a dispersed audience via any audio visual medium. Receiving parties may include the general public or a relatively large subset of thereof...
radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
licensed to Amherst, Virginia
Amherst, Virginia
Amherst is a town in Amherst County, Virginia, United States. The population was 2,251 at the 2000 census. It is the county seat of Amherst County.Amherst is part of the Lynchburg Metropolitan Statistical Area.-Geography:...
, serving Roanoke
Roanoke, Virginia
Roanoke is an independent city in the Mid-Atlantic U.S. state of Virginia and is the tenth-largest city in the Commonwealth. It is located in the Roanoke Valley of the Roanoke Region of Virginia. The population within the city limits was 97,032 as of 2010...
, Lynchburg
Lynchburg, Virginia
Lynchburg is an independent city in the Commonwealth of Virginia. The population was 75,568 as of 2010. Located in the foothills of the Blue Ridge Mountains along the banks of the James River, Lynchburg is known as the "City of Seven Hills" or "The Hill City." Lynchburg was the only major city in...
, Bedford
Bedford, Virginia
Bedford is an independent city located within the confines of Bedford County in the U.S. state of Virginia. It serves as the county seat of Bedford County. As of 2010, the city had a total population of 6,222. The Bureau of Economic Analysis combines the city of Bedford with surrounding Bedford...
, and Lexington
Lexington, Virginia
Lexington is an independent city within the confines of Rockbridge County in the Commonwealth of Virginia. The population was 7,042 in 2010. Lexington is about 55 minutes east of the West Virginia border and is about 50 miles north of Roanoke, Virginia. It was first settled in 1777.It is home to...
. WYYD is owned and operated by Clear Channel Communications
Clear Channel Communications
Clear Channel Communications, Inc. is an American media conglomerate company headquartered in San Antonio, Texas. It was founded in 1972 by Lowry Mays and Red McCombs, and was taken private by Bain Capital LLC and Thomas H. Lee Partners LP in a leveraged buyout in 2008...
.
History
Country music
Country music is a popular American musical style that began in the rural Southern United States in the 1920s. It takes its roots from Western cowboy and folk music...
station, WYYD launched on January 16, 1981 with the callsign WCNV, branded as "FM 108 WCNV".
WCNV switched its callsign to WYYD at midnight on November 18, 1985 and launched the branding as "108 WYYD". At first, it used the slogan "Today's Best Country and Your All-Time Favorites", and then during the late 2000s, "Virginia's Best Country" was used. On September 3, 2010, WYYD changed to "Country 107-9 WYYD" along with the slogan "The Widest Variety of Country Music".