WYCT
Encyclopedia
WYCT is a radio station known as "Cat Country 98.7." The main studio is located on Plantation Road in Pensacola, Florida, and caters to the Pensacola, Gulf Breeze, Pace and Milton markets as well as Baldwin County, Alabama.
Owner Dave Hoxeng applied to the FCC in 1987 for a new Pensacola station at 98.7. After long delays in winning a license in Washington, he moved to Pensacola in 2002 to construct the new 100,000-watt FM radio station from the ground up. The station was started on 40 acres (161,874.4 m²) of raw timberland where a new 942 feet (287.1 m) tower in Baldwin County with associated “hurricane proof” blockhouse was built. Dave and wife Mary debuted the radio station as Christmas Radio 98.7 in November 2003, and switched to CatCountry 98.7 on 12/26/03.
According to telephone-based Solutions Broadcast Research, CatCountry 98.7 has risen to deliver the largest Pensacola audience of adults aged 25 to 54, which is the most valued demographic by advertisers. (Solutions Spring 2008C2)
CatCountry 98.7 (WYCT) won "Station of the Year" from the Academy of Country Music (ACM) for 2006 and 2008. It's popular morning show (M-F 5A-10A) "The CatPack with Brent & Dana" won ACM "Personalities of the Year" for 2008. Both awards were in the ACM Small Market division and were presented during the ACM Awards Show in Las Vegas on April 5th, 2009.
WYCT is a licensed to broadcast in HD Radio
. WYCT's first broadcast in HD Radio was on December 11, 2003. To generate the HD Radio signal, WYCT uses an Armstrong X-1 tube transmitter which feeds a Shively IAD antenna.
Owner Dave Hoxeng applied to the FCC in 1987 for a new Pensacola station at 98.7. After long delays in winning a license in Washington, he moved to Pensacola in 2002 to construct the new 100,000-watt FM radio station from the ground up. The station was started on 40 acres (161,874.4 m²) of raw timberland where a new 942 feet (287.1 m) tower in Baldwin County with associated “hurricane proof” blockhouse was built. Dave and wife Mary debuted the radio station as Christmas Radio 98.7 in November 2003, and switched to CatCountry 98.7 on 12/26/03.
According to telephone-based Solutions Broadcast Research, CatCountry 98.7 has risen to deliver the largest Pensacola audience of adults aged 25 to 54, which is the most valued demographic by advertisers. (Solutions Spring 2008C2)
CatCountry 98.7 (WYCT) won "Station of the Year" from the Academy of Country Music (ACM) for 2006 and 2008. It's popular morning show (M-F 5A-10A) "The CatPack with Brent & Dana" won ACM "Personalities of the Year" for 2008. Both awards were in the ACM Small Market division and were presented during the ACM Awards Show in Las Vegas on April 5th, 2009.
WYCT is a licensed to broadcast in HD Radio
HD Radio
HD Radio, which originally stood for "Hybrid Digital", is the trademark for iBiquity's in-band on-channel digital radio technology used by AM and FM radio stations to transmit audio and data via a digital signal in conjunction with their analog signals...
. WYCT's first broadcast in HD Radio was on December 11, 2003. To generate the HD Radio signal, WYCT uses an Armstrong X-1 tube transmitter which feeds a Shively IAD antenna.