WWKZ known as "KZ103", is a Top 40 radio station

Radio station

Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...

 licensed to Okolona, Mississippi

Okolona, Mississippi

Okolona is a city in and one of the county seats of Chickasaw County, Mississippi, United States. The population was 3,056 at the 2000 census.-Geography:Okolona is located at ....

 and is owned by URBan Radio Broadcasting. WWKZ serves Tupelo

Tupelo

The tupelo , black gum, or pepperidge tree, genus Nyssa , is a small genus of about 9 to 11 species of trees with alternate, simple leaves...

 and Northeast Mississippi

Mississippi

Mississippi is a U.S. state located in the Southern United States. Jackson is the state capital and largest city. The name of the state derives from the Mississippi River, which flows along its western boundary, whose name comes from the Ojibwe word misi-ziibi...

 with an ERP of 50,000 Watt

Watt

The watt is a derived unit of power in the International System of Units , named after the Scottish engineer James Watt . The unit, defined as one joule per second, measures the rate of energy conversion.-Definition:...

s at 103.9 FM.

History

WWKZ began broadcasting in 1983 on 103.5 FM and was there until June 1998, when the license was moved to Como to serve the Memphis market as WRBO

WRBO

WRBO is a radio station serving the Memphis, Tennessee metropolitan area with an Urban Oldies format. It is under ownership of Cumulus Media....

. WWKZ's owners then moved the Top 40 format to 105.3 WWZQ-FM, and the station became "KZ105". After the frequency change WWKZ did not have the coverage area it once had, it remained at 105.3 FM till about mid-2005 when WWKZ and WACR (103.9 now at 105.3) swapped frequencies. WWKZ once again became KZ103 and uses the slogan "Today's Best Music @ 103.9FM".