Virb
Encyclopedia
Virb is a social networking
Social network service
A social networking service is an online service, platform, or site that focuses on building and reflecting of social networks or social relations among people, who, for example, share interests and/or activities. A social network service consists of a representation of each user , his/her social...

 website launched on Friday, March 9, 2007 by Unborn Media, and acquired by Media Temple
Media Temple
Media Temple is a website hosting and software application services company based in Culver City, California, USA. It is a pioneer of "grid hosting", whereby multiple stand-alone servers are linked to provide additional capacity for clients during periods of peak demand...

 in June 2008. Users receive a personal profile page where they can post blog
Blog
A blog is a type of website or part of a website supposed to be updated with new content from time to time. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in...

s, photograph
Photograph
A photograph is an image created by light falling on a light-sensitive surface, usually photographic film or an electronic imager such as a CCD or a CMOS chip. Most photographs are created using a camera, which uses a lens to focus the scene's visible wavelengths of light into a reproduction of...

s and video
Video
Video is the technology of electronically capturing, recording, processing, storing, transmitting, and reconstructing a sequence of still images representing scenes in motion.- History :...

s. Additionally, users may add others as friends and send them messages, and update their personal profiles to notify friends about themselves.

History

After the launch of PureVolume
PureVolume
PureVolume was the first independently run website of its type, allowing for the upload and stream of music files. It was created in 2003 by Jennifer Welch , in conjunction with the Unborn Media team; Brett Woitunski, Nate Hudson, and Mitchell Pavao; all from the University of...

 in 2003, Unborn Media
PureVolume
PureVolume was the first independently run website of its type, allowing for the upload and stream of music files. It was created in 2003 by Jennifer Welch , in conjunction with the Unborn Media team; Brett Woitunski, Nate Hudson, and Mitchell Pavao; all from the University of...

 attempted to mimic the websites success by launching Virb, where PureVolume focused primarily on music, Virb would focus on more social features. Virb was launched, as an invite-only beta form in 2006, and was publicly launched on Friday, March 9, 2007

Virb was widely heralded as the possible successor to MySpace
MySpace
Myspace is a social networking service owned by Specific Media LLC and pop star Justin Timberlake. Myspace launched in August 2003 and is headquartered in Beverly Hills, California. In August 2011, Myspace had 33.1 million unique U.S. visitors....

; due to the site's similar layout and functionality. However, within a few months, Virb failed to attract a wider audience, and by the end of 2007, Facebook
Facebook
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...

, passed both Virb and MySpace in terms of monthly active users.

Despite its failure to attract a greater audience, the web hosting company Media Temple
Media Temple
Media Temple is a website hosting and software application services company based in Culver City, California, USA. It is a pioneer of "grid hosting", whereby multiple stand-alone servers are linked to provide additional capacity for clients during periods of peak demand...

saw the website's potential and purchased it in June 2008.

Re-launch

Virb is currently in the process of changing its business model from social networking, to web hosting.

Reception

Virb has been highly praised for its unique design, customisation, and innovative features, such as iTunes integration.

In early 2008, Virb was listed as one of the biggest technology disappointments of 2007, among other websites, due to its focus on social networking basics, and lack of innovative features.
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