The Art of Shaving
Encyclopedia
The Art of Shaving is a United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 retail business of high-end men's shaving and skin care accessories. The first store was founded by Eric Malka and Myriam Zaoui in Manhattan in 1996.

The store was highly successful and soon thereafter a second shop on Madison Avenue was opened and developed a complete line of natural shaving products. The Art of Shaving has become the best-selling men’s brand at high-end department stores. Their own stores can be found in 17 locations across the country, with 10 openings achieved in 2007.

The company has entered numerous partnerships and marketing agreements with razor company Gillette
Global Gillette
Gillette is a brand of Procter & Gamble currently used for safety razors, among other personal care products. Based in Boston, Massachusetts, United States, it was one of several brands originally owned by The Gillette Company, a leading global supplier of products under various brands, which was...

, and some The Art of Shaving franchises are Gillette-owned.

Procter & Gamble
Procter & Gamble
Procter & Gamble is a Fortune 500 American multinational corporation headquartered in downtown Cincinnati, Ohio and manufactures a wide range of consumer goods....

, owner of the Gillette brand, purchased The Art of Shaving in 2009.
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