The 2.0 Adoption Council
Encyclopedia
The 2.0 Adoption Council is a free-to-join peer group
of corporate leaders focused on the adoption and utilization of Enterprise 2.0
collaboration tools. The organization's stated objective is "to gain practical insights on innovative business practices using 2.0 tools, processes and strategies for cost efficiencies in tough economic times, as well as leveraging agility for competitive advantage" . The group was founded in 2009 by industry analyst
Susan Scrupski . The Council began as an independent entity and was acquired in 2010 by the Enterprise 2.0
consultancy Dachis Group.
, Moxie), which necessitated their departure from the Council due to its ongoing "no vendors allowed" policy .
The Council is unique in its position as a no-fee peer group focused on Enterprise 2.0
. In recent years, council members have been heavily involved in the Enterprise 2.0 Conference series, leading workshops and panel discussions on enterprise collaboration and other topics of interest to practitioners . The Council has publicly presented an Internal Evangelist of the Year award yearly to a member nominated by his or her coworkers .
Peer group
A peer group is a social group consisting of humans. Peer groups are an informal primary group of people who share a similar or equal status and who are usually of roughly the same age, tended to travel around and interact within the social aggregate Members of a particular peer group often have...
of corporate leaders focused on the adoption and utilization of Enterprise 2.0
Enterprise 2.0
Enterprise 2.0 is the use of "Web 2.0" technologies within an organization to enable or streamline business processes while enhancing collaboration - connecting people through the use of social-media tools. Enterprise 2.0 aims to help employees, customers and suppliers collaborate, share, and...
collaboration tools. The organization's stated objective is "to gain practical insights on innovative business practices using 2.0 tools, processes and strategies for cost efficiencies in tough economic times, as well as leveraging agility for competitive advantage" . The group was founded in 2009 by industry analyst
Industry analyst
An industry analyst performs primary and secondary market research within an industry such as information technology, consulting or insurance. Analysts assess sector trends, create segment taxonomies, size markets, prepare forecasts, and develop industry models...
Susan Scrupski . The Council began as an independent entity and was acquired in 2010 by the Enterprise 2.0
Enterprise 2.0
Enterprise 2.0 is the use of "Web 2.0" technologies within an organization to enable or streamline business processes while enhancing collaboration - connecting people through the use of social-media tools. Enterprise 2.0 aims to help employees, customers and suppliers collaborate, share, and...
consultancy Dachis Group.
Industry Impact
The Council produces original research in the form of white papers and regular surveys of its members. This research is used by industry analysts to identify and interpret technology trends . Some influential Council members have taken professional positions at enterprise collaboration vendors (ex: YammerYammer
Yammer is an enterprise social network service that was launched in September 2008. Unlike Twitter, which is used for broadcasting messages to the public, Yammer is used for private communication within organizations or between organizational members and pre-designated groups, making it an example...
, Moxie), which necessitated their departure from the Council due to its ongoing "no vendors allowed" policy .
The Council is unique in its position as a no-fee peer group focused on Enterprise 2.0
Enterprise 2.0
Enterprise 2.0 is the use of "Web 2.0" technologies within an organization to enable or streamline business processes while enhancing collaboration - connecting people through the use of social-media tools. Enterprise 2.0 aims to help employees, customers and suppliers collaborate, share, and...
. In recent years, council members have been heavily involved in the Enterprise 2.0 Conference series, leading workshops and panel discussions on enterprise collaboration and other topics of interest to practitioners . The Council has publicly presented an Internal Evangelist of the Year award yearly to a member nominated by his or her coworkers .
See also
- Knowledge ManagementKnowledge managementKnowledge management comprises a range of strategies and practices used in an organization to identify, create, represent, distribute, and enable adoption of insights and experiences...
- Collaborative softwareCollaborative softwareCollaborative software is computer software designed to help people involved in a common task achieve goals...
- Enterprise content managementEnterprise content managementEnterprise Content Management is a formalized means of organizing and storing an organization's documents, and other content, that relate to the organization's processes...