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is a floral wire service
A floral wire service, also known as a flower relay service is a company established primarily to facilitate order exchange and fulfillment between local florists and/or third-party sales agents of floral products...
company which brokers orders to local florists for delivery. Headquartered in Los Angeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...
, California, it offers what it describes as florist-to-florist clearinghouse services; these enable sale and delivery of eligible products to be independent of one another. Acquisition activity has taken place at Teleflora in recent years. Teleflora claims approximately 20,000 member florists throughout the U.S. and Canada, and 20,000 affiliated florists outside North America.
Teleflora ran a controversial ad during the 2011 Super Bowl featuring Faith Hill
Faith Hill is an American country singer. She is known both for her commercial success and her marriage to fellow country star Tim McGraw. Hill has sold more than 40 million records worldwide and accumulated eight number-one singles and three number-one albums on the U.S...
; in it, a man sends flowers to his girlfriend with the message "Dear Kim, your rack is unreal".