TCHO
Encyclopedia
TCHO is a start-up
chocolate
maker based in San Francisco, California
.
and Jane Metcalfe
, respectively, co-founders of Wired
magazine. The company maps cocoa beans to their flavors on a six-segmented flavor wheel. The company encourages others to use their flavor wheel in hopes that it will become the industry standard.
Startup company
A startup company or startup is a company with a limited operating history. These companies, generally newly created, are in a phase of development and research for markets...
chocolate
Chocolate
Chocolate is a raw or processed food produced from the seed of the tropical Theobroma cacao tree. Cacao has been cultivated for at least three millennia in Mexico, Central and South America. Its earliest documented use is around 1100 BC...
maker based in San Francisco, California
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...
.
History
TCHO was co-founded by Timothy Childs and Karl Bittong. Its CEO and President are Louis RossettoLouis Rossetto
Louis Rossetto is an American journalist and "radical libertarian." He is best known as the founder and former publisher of Wired magazine.- Early life and career :Rossetto was born and grew up on Long Island, New York....
and Jane Metcalfe
Jane Metcalfe
Jane Metcalfe is the co-founder, with Louis Rossetto, and former president of Wired Ventures, creator and original publisher of Wired Magazine...
, respectively, co-founders of Wired
Wired (magazine)
Wired is a full-color monthly American magazine and on-line periodical, published since January 1993, that reports on how new and developing technology affects culture, the economy, and politics...
magazine. The company maps cocoa beans to their flavors on a six-segmented flavor wheel. The company encourages others to use their flavor wheel in hopes that it will become the industry standard.