Born on July 21, 1958, Steve Overton is best known in the Tampa Bay

Tampa Bay

Tampa Bay is a large natural harbor and estuary along the Gulf of Mexico on the west central coast of Florida, comprising Hillsborough Bay, Old Tampa Bay, Middle Tampa Bay, and Lower Tampa Bay."Tampa Bay" is not the name of any municipality...

 area for his 17 years as spokesman

Spokesman

A spokesperson or spokesman or spokeswoman is someone engaged or elected to speak on behalf of others.In the present media-sensitive world, many organizations are increasingly likely to employ professionals who have received formal training in journalism, communications, public relations and...

 for the WFLA-TV

WFLA-TV

WFLA-TV, virtual channel 8, is the NBC-affiliated television station in Tampa/St. Petersburg, Florida. The station is the flagship station of its owner and operator, Media General. Its transmitter is located in Riverview, Hillsborough County, Florida. WFLA is the only station in the market to be...

 (NBC

NBC

The National Broadcasting Company is an American commercial broadcasting television network and former radio network headquartered in the GE Building in New York City's Rockefeller Center with additional major offices near Los Angeles and in Chicago...

) signature consumer feature "Eight On Your Side," in which Steve grilled Central Florida

Central Florida

Central Florida is a regional designation for the area surrounding Orlando in east central Florida, United States. The area represents the third largest population concentration in Florida, after the South Florida and Tampa Bay regions, respectively....

 businesses over poor customer service

Customer service

Customer service is the provision of service to customers before, during and after a purchase.According to Turban et al. , “Customer service is a series of activities designed to enhance the level of customer satisfaction – that is, the feeling that a product or service has met the customer...

 and fraud

Fraud

In criminal law, a fraud is an intentional deception made for personal gain or to damage another individual; the related adjective is fraudulent. The specific legal definition varies by legal jurisdiction. Fraud is a crime, and also a civil law violation...

. Steve was a leader in WFLA's attempt to convert television

Television

Television is a telecommunication medium for transmitting and receiving moving images that can be monochrome or colored, with accompanying sound...

 reporters to newspaper

Newspaper

A newspaper is a scheduled publication containing news of current events, informative articles, diverse features and advertising. It usually is printed on relatively inexpensive, low-grade paper such as newsprint. By 2007, there were 6580 daily newspapers in the world selling 395 million copies a...

 writing. He conducts workshops on how to handle the media and, since joining the financial services industry in 2000, makes regular appearances on local and nationally syndicated TV shows providing financial commentary and insight.

http://www.wtsp.com/news/local/story.aspx?storyid=89812&catid=8
http://books.google.com/books?id=KlgEAAAAMBAJ&pg=PA73&lpg=PA73&dq=Steve+Overton+tampa&source=bl&ots=M7M91FH_Xa&sig=j7LlGR9iL4QnJUxNxk-wF-BVEq0&hl=en&ei=GWExS7akF46QtgfK_L35CA&sa=X&oi=book_result&ct=result&resnum=10&ved=0CCUQ6AEwCQ#v=onepage&q=Steve%20Overton%20tampa&f=false
http://www.sptimes.com/News/061400/Alive/Reporter_at_WFLA_Ch_8.shtml
http://books.google.com/books?id=YzsEAAAAMBAJ&pg=PA70&lpg=PA70&dq=Steve+Overton+tampa&source=bl&ots=MFxmcsjl0h&sig=80Vd01CNB3BcHuhOGlDxQM80zx0&hl=en&ei=vWExS-7jGMOWtgeaoamVCQ&sa=X&oi=book_result&ct=result&resnum=3&ved=0CA4Q6AEwAjgK#v=onepage&q=Steve%20Overton%20tampa&f=false
http://www.dep.state.fl.us/secretary/Post/2005/files/2005FLERA.pdf
http://www.teddwebb.com/showcase/where_are_they_now/steve_overton.html
http://lynnwaddell.com/pdf/Salon_mediamonster.pdf
http://blogs.tampabay.com/media/2009/04/veteran-anchor-bill-ratliff-leaves-wflach-8-after-27-years.html
http://www.3cma.org/DocumentView.aspx?DID=536
http://wfla-tv.totallyexplained.com/
http://www.tampabayten.com/news/local/afternoon/onabudget/story.aspx?storyid=94268&catid=181