Sidchrome
Encyclopedia
Sidchrome is an Australian brand of mechanics' tools. It is a subsidiary
Subsidiary
A subsidiary company, subsidiary, or daughter company is a company that is completely or partly owned and wholly controlled by another company that owns more than half of the subsidiary's stock. The subsidiary can be a company, corporation, or limited liability company. In some cases it is a...

 of Stanley Black & Decker.

History

The brand emerged when Royston Siddons' Siddons Drop Forgings Pty Ltd turned to tool making to fill post-war shortages after World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

. Original production of Sidchrome tools in Australia was in the Brunswick area in the city of Melbourne, Victoria.

The Sidchrome brand built its reputation with high quality products. Sidchrome up until 1990 were manufactured in Australia, but since being acquired by Stanley Black & Decker the majority of production has moved offshore from Australia.

Racing

Sidchrome sponsored several Australian and New Zealand racing drivers in the 1970s, notably New Zealand and Australian saloon champion Jim Richards
Jim Richards (race driver)
Jim Richards is a New Zealand racing driver who has spent most of his racing life in Australia. While retired from professional racing, Richards continues to compete in the historic category Touring Car Masters while running a team in the Australian GT Championship...

.

Present

Sidchrome is still a top-selling automotive tool brand in Australia and New Zealand and currently (2007) sponsors the Most Improved Award in Australia's V8 Supercar Championship series.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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