Savanna Dry
Encyclopedia
Savanna Dry Cider is a brand of dry cider
, brewed in South Africa
from Granny Smith
apples grown in Elgin, Western Cape
. It contains 5.5% alcohol. It is made and marketed by the Distell Group Limited, the largest South African producer and distributor of wines, spirits, and ciders.
The British importer, Babco, describes Savanna Dry as a premium brand, aimed at reaching 'image conscious individuals' outside the traditional market for cider.
The cider is promoted as being drunk directly from the bottle with a wedge of lemon in the
bottleneck as depicted in images of the advertising campaign. The idea was reportedly conceived by an Australian barman working in Cape Town
.
Savanna Dry Premium Cider was launched in May 1996. The advertising appears in magazines, on radio, TV,cinema and YouTube
In May 2000, a Savanna Light Premium Cider was added to the range of Distell beverages.
Cider
Cider or cyder is a fermented alcoholic beverage made from apple juice. Cider varies in alcohol content from 2% abv to 8.5% abv or more in traditional English ciders. In some regions, such as Germany and America, cider may be termed "apple wine"...
, brewed in South Africa
South Africa
The Republic of South Africa is a country in southern Africa. Located at the southern tip of Africa, it is divided into nine provinces, with of coastline on the Atlantic and Indian oceans...
from Granny Smith
Granny Smith
The Granny Ramsey Smith green apple is a tip-bearing apple cultivar, which originated in Australia in 1868. It is named after Maria Ann Smith, who propagated the cultivar from a chance seedling. The tree is thought to be a hybrid of Malus sylvestris, the European Wild Apple, with the domestic...
apples grown in Elgin, Western Cape
Elgin, Western Cape
Elgin, situated in the Overberg region of South Africa, is an apple-growing area near Grabouw and is about 70 km southeast of Cape Town. A group of apple farms called Glen Elgin - owned by the Molteno family - gave the place its name...
. It contains 5.5% alcohol. It is made and marketed by the Distell Group Limited, the largest South African producer and distributor of wines, spirits, and ciders.
The British importer, Babco, describes Savanna Dry as a premium brand, aimed at reaching 'image conscious individuals' outside the traditional market for cider.
The cider is promoted as being drunk directly from the bottle with a wedge of lemon in the
bottleneck as depicted in images of the advertising campaign. The idea was reportedly conceived by an Australian barman working in Cape Town
Cape Town
Cape Town is the second-most populous city in South Africa, and the provincial capital and primate city of the Western Cape. As the seat of the National Parliament, it is also the legislative capital of the country. It forms part of the City of Cape Town metropolitan municipality...
.
Savanna Dry Premium Cider was launched in May 1996. The advertising appears in magazines, on radio, TV,cinema and YouTube
In May 2000, a Savanna Light Premium Cider was added to the range of Distell beverages.