SNET Information Services
Encyclopedia
SNET Information Services, Inc. was the directory publishing arm of Southern New England Telecommunications
Southern New England Telecommunications
Southern New England Telecommunications Corporation started operations in 1986 as the holding company for The Southern New England Telephone Company. Prior to 1986, The Southern New England Telephone Company had been a minority holding of AT&T until February 1986, when AT&T withdrew its 23% holding...

. It is currently owned by AT&T
AT&T
AT&T Inc. is an American multinational telecommunications corporation headquartered in Whitacre Tower, Dallas, Texas, United States. It is the largest provider of mobile telephony and fixed telephony in the United States, and is also a provider of broadband and subscription television services...

, and publishes telephone directories for Southern New England Telephone customers under the AT&T Yellow Pages
AT&T Yellow Pages
AT&T Advertising Solutions is the collective d/b/a name of the advertising operations of AT&T Inc. Its best know products consist of directory advertising and yellow pages on line . They also sell a variety of other advertising products which include direct mail, and advertising on mobile devices...

 name.

When acquired by SBC Communications, its operations were largely independent of other SBC directory companies. In 2002, however, following brand standardization, the SNET Yellow Pages were rebranded the SBC Yellow Pages. In 2005, following SBC's acquisition of AT&T, the SNET directories were rebranded the AT&T Yellow Pages
AT&T Yellow Pages
AT&T Advertising Solutions is the collective d/b/a name of the advertising operations of AT&T Inc. Its best know products consist of directory advertising and yellow pages on line . They also sell a variety of other advertising products which include direct mail, and advertising on mobile devices...

. In 2006, following BellSouth
BellSouth
BellSouth Corporation is an American telecommunications holding company based in Atlanta, Georgia. BellSouth was one of the seven original Regional Bell Operating Companies after the U.S...

's purchase by AT&T
AT&T
AT&T Inc. is an American multinational telecommunications corporation headquartered in Whitacre Tower, Dallas, Texas, United States. It is the largest provider of mobile telephony and fixed telephony in the United States, and is also a provider of broadband and subscription television services...

, the directory company itself was rebranded as AT&T Advertising & Publishing, the collective name of all of AT&T's directory operations.
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