Rohit loomba
Encyclopedia
Rohit Loomba is a hip hop journalist based in Chicago
, Illinois
. Rohit founded Chinatown Productions with his partner, Mike Li, in 2004. Chinatown Productions has since become the entertainment company through which both Rohit and Mike have launched various hip hop–oriented projects. Rohit is currently Editor-In-Chief of Bumsquad Magazine (the official magazine of the popular hip hop DJ Crew, the Bumsquad DJz), staff at the heavily trafficked ezine allhiphop, contributing editor for WWS Magazine, and a writer for Ozone Magazine
.
, Chamillionaire
, Papoose
, Mobb Deep
, Juelz Santana
, and Ludacris
for Bumsquad Magazine, which he founded in association with the Bumsquad DJz. The debut issue of Bumsquad Magazine found Papoose and Chamillionaire on the covers. In an online interview Rohit briefly mentioned that his harsh criticism of Papoose in the debut issue triggered a less than pleasant response from DJ Kay Slay, who works closely with the New York emcee. It was made clear that words were exchanged, but the extent of the dispute wasn't mentioned further.
, Paul Wall
, Trae
, and others. In his allhiphop feature on Paul Wall
, the popular Houston emcee and Jeweler discussed his trip to Sierra Leone in great detail, commenting on the realities of the diamond trade and the issues surrounding conflict diamonds. The feature was given much attention by fans while some felt that the emcee displayed hypocrisy by continuing to sell and wear diamonds even despite having seen what he described. In his interview with Scarface, Rohit found the legendary southern emcee discussing his exploration of the Islamic Faith as well as the importance of keeping your business straight. An interview with Juelz Santana had the emcee first share that he was working on a full length album, Can't Feel My Face, with Lil Wayne.
, Rohit has written features on and conducted interviews with the likes of Jermaine Dupri
, Twista
, and Lupe Fiasco
. Rohit's feature on Jermaine Dupri was part of Ozone Magazine's Top 25 Southern Emcees issue which was done in conjunction with MTV 2 which aired a show coinciding with the issue. Dupri was number 25 on the list for his numerous accomplishments. Rohit's feature on Twista for the January 2006 issue was a cover story in which the rapid fire emcee talked about his then new album The Day After and the absence of Kanye West production on it.
Artists Rohit has covered in Ozone (may not be a complete list):
, a college radio station in Chicago. As Station Manager of WIIT, Rohit brought in several new shows. Under Rohit's management Atlantic recording artist Lupe Fiasco
hosted FNF Radio on Monday nights. The show drew listeners internationally via the station's webstream and local listeners through the airwaves. Several on-air interviews were conducted with well-known artists on the station's hip hop shows and in-studio appearances were made by artists such as Little Brother and Rick Ross. In the summer of 2006, after approximately one year of being Station Manager, Rohit left the station for undisclosed reasons.
and has been seen with the emcee at many of his Chicago appearances. Rohit has written many articles and has done detailed tour coverage for the popular midwest emcee as well.
Chicago
Chicago is the largest city in the US state of Illinois. With nearly 2.7 million residents, it is the most populous city in the Midwestern United States and the third most populous in the US, after New York City and Los Angeles...
, Illinois
Illinois
Illinois is the fifth-most populous state of the United States of America, and is often noted for being a microcosm of the entire country. With Chicago in the northeast, small industrial cities and great agricultural productivity in central and northern Illinois, and natural resources like coal,...
. Rohit founded Chinatown Productions with his partner, Mike Li, in 2004. Chinatown Productions has since become the entertainment company through which both Rohit and Mike have launched various hip hop–oriented projects. Rohit is currently Editor-In-Chief of Bumsquad Magazine (the official magazine of the popular hip hop DJ Crew, the Bumsquad DJz), staff at the heavily trafficked ezine allhiphop, contributing editor for WWS Magazine, and a writer for Ozone Magazine
Ozone Magazine
Ozone magazine is known as the southern voice for hip hop music. It represents the "dirty South".Ozone Magazine was founded in Orlando, Florida, in 2002. It has since expanded its reach nationally. In 2006 the magazine relocated its headquarters to Atlanta...
.
Bumsquad Magazine
Rohit has interviewed artists such as Paul WallPaul Wall
Paul Michael Slayton , better known by his stage name Paul Wall, is an American rapper. He is currently affiliated with Swishahouse Records, having released several albums under the label as well as...
, Chamillionaire
Chamillionaire
Hakeem Seriki , better known by his stage name Chamillionaire, is an American rapper, record producer, and entrepreneur. He is the CEO of Chamillitary Entertainment. Chamillionaire is also the founder and an original member of The Color Changin' Click...
, Papoose
Papoose (rapper)
Shamele Mackie , better known by his stage name Papoose , is an American rapper.-Biography:Born March 5, 1978 in Brooklyn, New York City by Sierra Leone and Native American parents, Papoose made his first attempts at rapping at the age of 7. He was given his name by his grandma Vivian because of...
, Mobb Deep
Mobb Deep
Mobb Deep is an American hip hop duo from Queensbridge, Queens, New York, U.S., that consists of Havoc and Prodigy. The duo is "one of the most critically acclaimed hardcore East Coast hip-hop groups." The group is best known for its dark, hardcore delivery, as exemplified by the single "Shook Ones...
, Juelz Santana
Juelz Santana
LaRon Louis James , better known by his stage name Juelz Santana, is an American rapper, producer, and actor. He appeared on Cam'ron's 2002 singles, "Oh Boy" and "Hey Ma"...
, and Ludacris
Ludacris
Christopher Brian Bridges , better known by his stage name Ludacris, is an American rapper and actor. Along with his manager, Chaka Zulu, Ludacris is the co-founder of Disturbing tha Peace, an imprint distributed by Def Jam Recordings...
for Bumsquad Magazine, which he founded in association with the Bumsquad DJz. The debut issue of Bumsquad Magazine found Papoose and Chamillionaire on the covers. In an online interview Rohit briefly mentioned that his harsh criticism of Papoose in the debut issue triggered a less than pleasant response from DJ Kay Slay, who works closely with the New York emcee. It was made clear that words were exchanged, but the extent of the dispute wasn't mentioned further.
Allhiphop
Rohit is also staff at allhiphop.com for which he has interviewed ShawnnaShawnna
Rashawnna Guy , better known by her stage name Shawnna is an American rapper. She was the first female artist signed to Def Jam through Ludacris' Disturbing tha Peace Records...
, Paul Wall
Paul Wall
Paul Michael Slayton , better known by his stage name Paul Wall, is an American rapper. He is currently affiliated with Swishahouse Records, having released several albums under the label as well as...
, Trae
Trae
Frazier Thompson III, better known by his stage name Trae, is an American rapper from Houston, Texas. He is a part of the underground rap collective Screwed Up Click. Trae and Z-RO, along with Dougie D, are the founding members of the group Guerilla Maab...
, and others. In his allhiphop feature on Paul Wall
Paul Wall
Paul Michael Slayton , better known by his stage name Paul Wall, is an American rapper. He is currently affiliated with Swishahouse Records, having released several albums under the label as well as...
, the popular Houston emcee and Jeweler discussed his trip to Sierra Leone in great detail, commenting on the realities of the diamond trade and the issues surrounding conflict diamonds. The feature was given much attention by fans while some felt that the emcee displayed hypocrisy by continuing to sell and wear diamonds even despite having seen what he described. In his interview with Scarface, Rohit found the legendary southern emcee discussing his exploration of the Islamic Faith as well as the importance of keeping your business straight. An interview with Juelz Santana had the emcee first share that he was working on a full length album, Can't Feel My Face, with Lil Wayne.
- Pitbull Feature
- Shawnna Feature
- Paul Wall Feature
- Trae Feature
- Scarface
- Jody Breeze
- Bleu Davinci
- Juelz Santana
- Lil Scrappy
- DJ Khaled
- Three 6 Mafia
- Twisted Black
Ozone Magazine
As a writer for Ozone MagazineOzone Magazine
Ozone magazine is known as the southern voice for hip hop music. It represents the "dirty South".Ozone Magazine was founded in Orlando, Florida, in 2002. It has since expanded its reach nationally. In 2006 the magazine relocated its headquarters to Atlanta...
, Rohit has written features on and conducted interviews with the likes of Jermaine Dupri
Jermaine Dupri
Jermaine Dupri Mauldin , known as Jermaine Dupri or JD, is an American record producer, songwriter and rapper.- Early life and career :...
, Twista
Twista
Carl Terrell Mitchell , better known by his stage name Twista, is an American rapper. He is known for once holding the title of fastest rapper in the world according to Guinness World Records in 1992, being able to pronounce 598 syllables in 55 seconds...
, and Lupe Fiasco
Lupe Fiasco
Wasalu Muhammad Jaco , better known by his stage name Lupe Fiasco , is an American rapper, record producer, and entrepreneur. As an entrepreneur, Lupe is the CEO of 1st and 15th Entertainment. He rose to fame in 2006 following the success of his critically acclaimed debut album, Lupe Fiasco's Food...
. Rohit's feature on Jermaine Dupri was part of Ozone Magazine's Top 25 Southern Emcees issue which was done in conjunction with MTV 2 which aired a show coinciding with the issue. Dupri was number 25 on the list for his numerous accomplishments. Rohit's feature on Twista for the January 2006 issue was a cover story in which the rapid fire emcee talked about his then new album The Day After and the absence of Kanye West production on it.
Artists Rohit has covered in Ozone (may not be a complete list):
- Stat Quo
- Twista
- Lupe Fiasco
- Versatile
- 112
- Do or Die
- BG
- Ghosftace
- Lloyd Banks
- Mobb Deep
- Pitch Black
- Belo
- Mobb Deep
- Juelz Santana
- Nas
- Jim Jones
Platinum Entrepreneur
Rohit also contributed to emcee Camron's startup magazine Platinum Entrepreneur with an interview with jeweler Avianne.Various E zines
Rohit has also contributed to several other popular E zines such as hiphopgame.com and nobodysmiling.com.WIIT
Rohit was Station Manager of 88.9 FM WIITWIIT
WIIT is a radio station located at the Illinois Institute of Technology. Licensed to Chicago, Illinois, USA, it serves the Chicago area. The station is currently owned by Illinois Institute of Technology....
, a college radio station in Chicago. As Station Manager of WIIT, Rohit brought in several new shows. Under Rohit's management Atlantic recording artist Lupe Fiasco
Lupe Fiasco
Wasalu Muhammad Jaco , better known by his stage name Lupe Fiasco , is an American rapper, record producer, and entrepreneur. As an entrepreneur, Lupe is the CEO of 1st and 15th Entertainment. He rose to fame in 2006 following the success of his critically acclaimed debut album, Lupe Fiasco's Food...
hosted FNF Radio on Monday nights. The show drew listeners internationally via the station's webstream and local listeners through the airwaves. Several on-air interviews were conducted with well-known artists on the station's hip hop shows and in-studio appearances were made by artists such as Little Brother and Rick Ross. In the summer of 2006, after approximately one year of being Station Manager, Rohit left the station for undisclosed reasons.
Other projects
Rohit also works closely with Chicago emcee TwistaTwista
Carl Terrell Mitchell , better known by his stage name Twista, is an American rapper. He is known for once holding the title of fastest rapper in the world according to Guinness World Records in 1992, being able to pronounce 598 syllables in 55 seconds...
and has been seen with the emcee at many of his Chicago appearances. Rohit has written many articles and has done detailed tour coverage for the popular midwest emcee as well.
List of print publications written for
- Bumsquad Magazine
- Ozone Magazine
- WWS Magazine
- Insomniac Magazine
- Crunk Magazine
- New Power Magazine
- Hoodgrown Magazine
List of online publications written for
- Allhiphop
- Off Tha Chain
- HipHopGame
- NobodySmiling
- I-Jonez
- DesiTorrents