Perrys Motor Sales
Encyclopedia
Perrys Motor Sales
Perrys is a long established franchised automobile dealer in the United Kingdom, with its Head Office in Northampton, England. It represents many leading motor brands including Vauxhall, Peugeot, Citroen, Fiat, Alf Romeo, Jaguar, Land Rover, Seat, Renault, Mazda, Kia, Chevrolet, and Ford.A Short History
The business was founded by Harold Perry in 1908, selling motor accessories – so it celebrates its 100th birthday this year, (2008).Harold Perry formerly worked for the UK distributor for Ford, and the company’s association with the Ford marque continues to this day. In 1912 Harold Perry was appointed Ford dealer for London. A year earlier Harold’s brother, Percival, had persuaded Henry Ford to launch the Ford Motor Company in England. Percival later became chairman of Ford’s UK company. Later still, in 1922, Sir Percival Perry
Percival Perry, 1st Baron Perry
Percival Lea Dewhurst Perry, 1st Baron Perry KBE , English motor vehicle manufacturer, was chairman of Ford Motor Company Limited for 20 years from its incorporation in 1928 completing almost a lifetime's work with Henry Ford...
helped André Citroën
André Citroën
André-Gustave Citroën was a French industrialist. He is remembered chiefly for the make of car named after him, but also for his application of double helical gears.- Life and career :...
to establish commercial and manufacturing subsidiaries for the early Citroen automobile business in England.
World War 2 Changes Role
Perrys continued to acquire dealerships until the outbreak of World War Two, in 1939. As part of the war effort, sections of its North London dealership were converted to a meat distribution centre and workshops for overhauling military vehicles and making wings for gliders.Expansion
By the 1980s Perrys were acquiring non-Ford dealerships: firstly Vauxhall, then Rover, Jaguar and Land Rover dealerships were brought into the company. The 90’s saw a further programme of dealership acquisitions including Peugeot, Toyota, Renault, Iveco Ford, Nissan and Lexus franchises.Management Buyout
In 2001 the Perry Group Plc sold its Motor Division to the Management Team, setting the stage for Perrys Motor Sales rapid recent expansion – including taking on further dealerships and marques. The group now employs 1,400 people across thirty-nine UK locations with an annual turnover of £400 million and boasts its own “state of the art” training centre.Motability Partner
MotabilityMotability
Motability is a United Kingdom scheme which enables disabled people to obtain a car, powered wheelchair or scooter by using their Government-funded mobility allowances....
is an independent not-for-profit organisation begun in 1978 to give disabled people access to safe, reliable and affordable cars in the United Kingdom. Perrys is a Premier Partner of Motability and first recipient of the Motability Award for Best Dealer Group. Perrys dealerships have a Motability advisor on staff to help with vehicle adaptation and Motability financing.
Sponsorships
Perrys Motor Sales supports dealerships local efforts:- Barnsley Football Club
- Rotherham United F.C.Rotherham United F.C.Rotherham United Football Club are an English professional football club based in Rotherham, South Yorkshire, who compete in League Two, the fourth tier of English football. The club's colours have traditionally been red and white, although these have evolved through history...
- Dover Athletic F.C.Dover Athletic F.C.Dover Athletic Football Club is an association football team based in the town of Dover, Kent, England. The club was formed in 1983 after the dissolution of the town's previous club, Dover, whose place in the Southern League was taken by the new club...
- Milton Keynes BrassMilton Keynes BrassMilton Keynes Brass is a brass band based in Milton Keynes, UK. It was founded in 1984 and was known until 2007 as Broseley Brass...