The Pacific Design Center
, or PDC
, is a 1200000 square feet (111,483.6 m²) multi-use facility for the design community located in West Hollywood, California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...
. One of the buildings is often described as the Blue Whale
because of its outsize nature relative to surrounding buildings and its brilliant blue glass cladding.
Site and Brief
The PDC houses the West Coast's top decorating and furniture market, with showrooms, public and private spaces, a branch of the Museum of Contemporary Art
The Museum of Contemporary Art, Los Angeles is a contemporary art museum with three locations in greater Los Angeles, California. The main branch is located on Grand Avenue in Downtown Los Angeles, near Walt Disney Concert Hall...
(MOCA) and two restaurants operated by chef and restaurateur Wolfgang Puck
Wolfgang Johannes Puck is an Austrian-American celebrity chef, restaurateur, businessman and occasional actor. Wolfgang Puck restaurants, catering services, cookbooks and licensed products are run by Wolfgang Puck Companies, with three divisions...
. The Center has 130 showrooms which display and sell 2,100 interior product lines to professional interior designers, architects, facility managers, decorators and dealers.
The Pacific Design Center hosts many screenings, exhibitions, lectures, meetings, special events and receptions for the design, entertainment and arts communities. The annual Elton John AIDS Foundation Academy Award Party
The Elton John AIDS Foundation Academy Award Party is an annual party held every year in Los Angeles, California since 1993, following the Academy Awards ceremony. The first party was held in February 1993 at Maple Drive Restaurant and raised $300,000...
has traditionally been held at the PDC. The party is one of the longest running and best known of the post-Oscar parties as well as being a multi-million dollar fundraiser for the foundation.
Designed by architect Cesar Pelli
César Pelli is an Argentine architect known for designing some of the world's tallest buildings and other major urban landmarks. In 1991, the American Institute of Architects listed Pelli among the ten most influential living American architects...
, the 14 acres (56,656 m²) campus opened in 1975, with the 750000 square feet (69,677.3 m²) Center Blue
. Center Green
opened in 1988, adding 450000 square feet (41,806.4 m²). A long planned third phase, Center Red
, was announced in April 2006, with plans for completion in 2011. Center Red has evolved into a 400000 square feet (37,161.2 m²) structure with two state-of-the-art office towers -- six and eight stories high respectively -- sitting atop seven levels of enclosed parking for 1,500 cars.