Mitchell 1
Encyclopedia
Mitchell 1 is a software service provider
that has provided repair information to the automotive industry
for over 90 years. Originally founded as a private company, Reed Electrical Manuals, the company provided the first specifications and diagrams of vehicle electrical systems to the new motoring public, and the technicians
that would learn to service these new automobiles. Though Mitchell 1 started out as a simple provider of technical information in printed manuals to the professional technician, it has grown over the years to become a fully integrated software service provider. Mitchell 1 is headquartered in Poway, California
and is currently 85% held by Snap-on Tools, Inc.
and 15% held by NAPA
.
Major Business Categories:
The Mitchell 1 “Mitchell Manuals” have grown to include a family of integrated software and Internet based Shop Management and Repair Information designed to improve repair shop productivity. Mitchell 1 supplies materials and training to independent repair shops across the country.
and awarded the 2009 winner in a special ceremony in November, 2009. Mitchell 1 has also been recognized for their contribution to the future of the automotive aftermarket. In August, 2009, the North American Council of Automotive Teachers (NACAT) recognized Mitchell 1 with the 2009 Friends of NACAT Award.
This award recognizes companies that are long-time supporters of NACAT, through regular communication with NACAT instructors, participation in their trade show and conference. Mitchell 1 Online Service for Medium-Duty Repair Named to Heavy Duty Trucking’s Top 20 in 2010.
Software as a Service
Software as a service , sometimes referred to as "on-demand software," is a software delivery model in which software and its associated data are hosted centrally and are typically accessed by users using a thin client, normally using a web browser over the Internet.SaaS has become a common...
that has provided repair information to the automotive industry
Automotive industry
The automotive industry designs, develops, manufactures, markets, and sells motor vehicles, and is one of the world's most important economic sectors by revenue....
for over 90 years. Originally founded as a private company, Reed Electrical Manuals, the company provided the first specifications and diagrams of vehicle electrical systems to the new motoring public, and the technicians
Auto mechanic
An auto mechanic is a mechanic with a variety of car makes or either in a specific area or in a specific make of car. In repairing cars, their main role is to diagnose the problem accurately and quickly...
that would learn to service these new automobiles. Though Mitchell 1 started out as a simple provider of technical information in printed manuals to the professional technician, it has grown over the years to become a fully integrated software service provider. Mitchell 1 is headquartered in Poway, California
Poway, California
Poway is a city in San Diego County, California. Originally an unincorporated community in San Diego County, Poway officially became a city in December 1980. Even though Poway lies geographically in the middle of San Diego County, most consider its relative location as north county inland...
and is currently 85% held by Snap-on Tools, Inc.
Snap-on
Snap-on is a leading US designer, manufacturer and marketer of tools and equipment to professional tool users. It was founded in 1920. Snap-on is located in Kenosha, Wisconsin, and employs approximately 11,500 people worldwide...
and 15% held by NAPA
National Automotive Parts Association
The National Automotive Parts Association was founded in 1925 to meet America's growing need for an auto parts distribution system. It is a retailers' cooperative that distributes parts to both corporately and independently owned auto parts stores.NAPA's parent company is Genuine Parts Company , ...
.
Major Business Categories:
- Repair Information Services
- Automotive Shop Management Solutions
- Business Performance Services
- Business Intelligence Solutions
History
Mitchell 1, established in 1918 as Reed Electrical Manuals, has undergone many changes over the last 90-plus years, including name and ownership changes. Glenn Mitchell founded the well known “Mitchell Manuals” in his garage in 1946. They focused mainly on repair and service issues and provided an easy-to-use parts catalog for collision repair estimating. His repair manuals were unique to the industry because they arranged collision parts by the quadrant of the car where they would be used. Previously, repair manuals listed component parts, just like the manufacturers’ manuals. Eventually he added labor and paint times, which help body shops and insurance companies prepare a repair estimate and create a bill of materials and work order.The Mitchell 1 “Mitchell Manuals” have grown to include a family of integrated software and Internet based Shop Management and Repair Information designed to improve repair shop productivity. Mitchell 1 supplies materials and training to independent repair shops across the country.
Company milestones
- 1918: Reed Electrical Manuals was established, publishing the first specifications and diagrams of vehicle electrical systems.
- 1920: Service Engineering Corporation buys Reed Manuals and develops the National Service Data line of manuals.
- 1946: Glenn Mitchell founded Mitchell Manuals in his garage, producing the first collision estimating guides to include parts illustrations, prices, part numbers.
- 1958: Glenn Mitchell produces the first Pocket Estimator; it includes labor times.
- 1968: Mitchell purchases National Automotive Service, buying a legacy of mechanical service and repair data dating back to 1920.
- 1971 Mitchell publishes the first lineup of service and repair manuals for import cars, with coverage dating back to the early 1960s.
- 1972: Cordura Corporation acquires Glenn Mitchell Manuals.
- 1973: Mitchell publishes the first light truck service and repair lineup of manuals.
- 1986: The Thomson Corporation purchases Mitchell Manuals from Cordura Corporation.
- 1989: Mitchell releases ON-DEMAND, the first computer-based repair information product for repair shopsAutomobile repair shopAn automobile repair shop is a place where automobiles are repaired by auto mechanics and electricians.- Types :The automotive garage can be divided in so many category....
. - 1989 Mitchell acquires Digitree, KLM and NAGS.
- 1993: Mitchell Repair provides the first Windows-based product for repair information.
- 1995: Mitchell Repair launches a Windows-based shop managemnet system called Series I.
- 1996: Snap-on Tools, Inc. begins acquisition of the Repair division of Mitchell from Thomson, forming Mitchell Repair Information Company in a joint venture.
- 1996: Mitchell Repair is the first to release repair data on DVD.
- 1998: Snap-on Incorporated acquires a majority interest in Mitchell Repair.
- 2000: Snap-on Incorporated and NAPA become joint owners of Mitchell Repair.
- 2000: Mitchell Repair is first to compress gigabytes of automotive repair and estimating information into palm-based devices.
- 2001: Mitchell Repair changes its name to Mitchell 1.
- 2001: Mitchell 1 introduces OnDemand5 line of products.
- 2004: Mitchell 1 introduces Color Wiring Diagrams to OnDemand5.com
- 2005: Mitchell 1 introduces Medium Truck on CD
- 2006: Mitchell 1 launches Web-based Tractor-Trailer.net for heavy vehicles
- 2006: Mitchell 1 celebrates the 20th Anniversary of OnDemand5
- 2010: Mitchell 1 launches their Facebook page
Recognition and awards
Mitchell 1 is a sponsor of the ASE Technician of the Year,and awarded the 2009 winner in a special ceremony in November, 2009. Mitchell 1 has also been recognized for their contribution to the future of the automotive aftermarket. In August, 2009, the North American Council of Automotive Teachers (NACAT) recognized Mitchell 1 with the 2009 Friends of NACAT Award.
This award recognizes companies that are long-time supporters of NACAT, through regular communication with NACAT instructors, participation in their trade show and conference. Mitchell 1 Online Service for Medium-Duty Repair Named to Heavy Duty Trucking’s Top 20 in 2010.