KUJ-FM, also known as "Power 99.1", is a Top 40 Mainstream station licensed to Burbank, Washington

Burbank, Washington

Burbank is a census-designated place in Walla Walla County, Washington, United States, where the Snake River meets the Columbia. The population was 3,291 at the 2010 census. Named for Luther Burbank, the city is located just east of Pasco and Kennewick, across the Snake and Columbia Rivers,...

. The New Northwest Broadcasters

New Northwest Broadcasters

New Northwest Broadcasters, headquartered in Bellevue, Washington, operates 38 radio stations in seven cities in the Pacific Northwest and Alaska...

outlet broadcast at 99.1 MHz on the FM dial with an effective radiated power of 52,000 watts.

History

KUJ-FM is the sister station of their AM news/talk station, having signed on the air in 1996 with its Rhythmic CHR format. In 1999, under the direction of Program Director Dave Hilton, KUJ-FM shifted from Rhythmic to Mainstream CHR, thus garnering the station its highest 18-34 ratings ever. Unable to sell the stations high ratings, New Northwest Broadcasters, under the direction of Scotty Brink and Jeff Jacobs shifted KUJ-FM back in the Rhythmic direction, and subsequently fired Hilton. KUJ-FM returned to Mainstream CHR in March 2007, suggesting that the previous change to the same format was the correct direction for the station at the time.

External links

• Power 99's website