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is a commercial radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
located in Fresno, California
Fresno is a city in central California, United States, the county seat of Fresno County. As of the 2010 census, the city's population was 510,365, making it the fifth largest city in California, the largest inland city in California, and the 34th largest in the nation...
, broadcasting on 93.7 FM
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airs a country music
Country music is a popular American musical style that began in the rural Southern United States in the 1920s. It takes its roots from Western cowboy and folk music...
format branded as "Kiss Country".
Its full name is Kiss Country, although it was nicknamed "Carrie Country" for advertising Carrie Underwood concert at the Save Mart Center.
Prior to becoming "Kiss Country" in 1992, the station had an adult contemporary format known as "Y-94" with the callsign KFYE. In the 1980s, Ray Appleton hosted "Lunchtime at the Oldies" on Y-94. Ray would go on to become a popular talk show host at KMJ.
On Thursday, November 16, 2006, CBS radio announced the sale of KSKS and their other Fresno stations to Peak Broadcasting.
Over the Labor Day Weekend in 2010 the Kiss Country website announced that all of their DJ's were taken off the air and all they would broadcast was "a bunch of music". An announcement is expected on Tuesday September 7, 2010, as to the future of KSKS in Fresno.