KMGV
Encyclopedia
KMGV is located in the Fresno, California
area and broadcasts at 97.9 FM. It is owned by Peak Broadcasting, which acquired KMGV, and several other Fresno market stations, in November 2006 from CBS Radio
.
97.9 FM KMGV was originally owned by the McClatchy family. It was originally the FM sister station to KMJ, with the callsign KMJ-FM. Known as "Music 98", the station broadcast classical music, then pop standards. In the early 1980s the callsign was changed to KNAX and the format was changed to country. KNAX' competition at that time was KMAK, an AM station that had adopted the Country format around 1966. By 1985, KMAK had changed format to News/Talk, and KNAX was the sole Country outlet for the Fresno area.
This lasted until 1992 when 93.7 changed format to Country as "Kiss Country". Both stations co-existed until KNAX was sold to Henry Broadcasting, which also owned 93.7. The format of KNAX was altered to a mix of classic Country with a few currents at this time. The station adopted the nickname of "Kickin' Country 98", and the original KNAX logo was replaced.
In July of 1996, KNAX & KRBT were sold from Osborn Communications to American Radio Systems, which would then Sell to Infinity Broadcasting in 1998.
In July 1998, with the emergence of a new format "Jammin Oldies" consiting of Classic R&B-Soul and Disco, The owners decided to take KNAX in a different direction and dropped country in favor of this current format and call letters KMGV, "Mega 97.9".
Its current format is Rhythmic Oldies
KMGV was sold to Peak back in 2006.
Fresno, California
Fresno is a city in central California, United States, the county seat of Fresno County. As of the 2010 census, the city's population was 510,365, making it the fifth largest city in California, the largest inland city in California, and the 34th largest in the nation...
area and broadcasts at 97.9 FM. It is owned by Peak Broadcasting, which acquired KMGV, and several other Fresno market stations, in November 2006 from CBS Radio
CBS Radio
CBS Radio, Inc., formerly known as Infinity Broadcasting Corporation, is one of the largest owners and operators of radio stations in the United States, third behind main rival Clear Channel Communications and Cumulus Media. CBS Radio owns around 130 radio stations across the country...
.
97.9 FM KMGV was originally owned by the McClatchy family. It was originally the FM sister station to KMJ, with the callsign KMJ-FM. Known as "Music 98", the station broadcast classical music, then pop standards. In the early 1980s the callsign was changed to KNAX and the format was changed to country. KNAX' competition at that time was KMAK, an AM station that had adopted the Country format around 1966. By 1985, KMAK had changed format to News/Talk, and KNAX was the sole Country outlet for the Fresno area.
This lasted until 1992 when 93.7 changed format to Country as "Kiss Country". Both stations co-existed until KNAX was sold to Henry Broadcasting, which also owned 93.7. The format of KNAX was altered to a mix of classic Country with a few currents at this time. The station adopted the nickname of "Kickin' Country 98", and the original KNAX logo was replaced.
In July of 1996, KNAX & KRBT were sold from Osborn Communications to American Radio Systems, which would then Sell to Infinity Broadcasting in 1998.
In July 1998, with the emergence of a new format "Jammin Oldies" consiting of Classic R&B-Soul and Disco, The owners decided to take KNAX in a different direction and dropped country in favor of this current format and call letters KMGV, "Mega 97.9".
Its current format is Rhythmic Oldies
KMGV was sold to Peak back in 2006.