Juice Box
Encyclopedia
The Juice Box is a low cost multimedia player made by toy manufacturer Mattel
Mattel
Mattel, Inc. is the world's largest toy company based on revenue. The products it produces include Fisher Price, Barbie dolls, Hot Wheels and Matchbox toys, Masters of the Universe, American Girl dolls, board games, and, in the early 1980s, video game consoles. The company's name is derived from...

. The player features a 2.7 in (6.9 cm) screen with a native resolution
Native resolution
The native resolution of a LCD, LCoS or other flat panel display refers to its single fixed resolution. As an LCD display consists of a fixed raster, it cannot change resolution to match the signal being displayed as a CRT monitor can, meaning that optimal display quality can be reached only when...

 of 240×160 px
Pixel
In digital imaging, a pixel, or pel, is a single point in a raster image, or the smallest addressable screen element in a display device; it is the smallest unit of picture that can be represented or controlled....

  and runs μClinux, a microcontroller version of the Linux
Linux
Linux is a Unix-like computer operating system assembled under the model of free and open source software development and distribution. The defining component of any Linux system is the Linux kernel, an operating system kernel first released October 5, 1991 by Linus Torvalds...

 kernel. It has 66MHz ARM7TDMI
ARM7TDMI
ARM7 is a generation of ARM processor designs. This generation introduced the Thumb 16-bit instruction set providing improved code density compared to previous designs. The most widely used ARM7 designs implement the ARMv4T architecture, but some implement ARMv3 or ARMv5TEJ...

 architecture Samsung
Samsung
The Samsung Group is a South Korean multinational conglomerate corporation headquartered in Samsung Town, Seoul, South Korea...

 processor, 2 MBytes or 8 MBytes of RAM and 8MB of ROM. It was marketed as a portable media player for kids. The player only played a proprietary cartridge format. Nickelodeon
Nickelodeon (TV channel)
Nickelodeon, often simply called Nick and originally named Pinwheel, is an American children's channel owned by MTV Networks, a subsidiary of Viacom International. The channel is primarily aimed at children ages 7–17, with the exception of their weekday morning program block aimed at preschoolers...

, 4Kids Entertainment
4Kids Entertainment
4Kids Entertainment is an American film and television production company in bankruptcy since April 2011. It is known for English-dubbing Japanese anime and specializing in the acquisition, production and licensing of children's entertainment around the United States...

, and Cartoon Network
Cartoon Network
Cartoon Network is a name of television channels worldwide created by Turner Broadcasting which used to primarily show animated programming. The channel began broadcasting on October 1, 1992 in the United States....

 put some of their shows on cartridges. However, the small screen and poor quality (6 frames per second maximum) alienated most people. Furthermore, the device entered a crowded market. Its rivals are the VideoNow
VideoNow
The VideoNow is a personal video player distributed by Hasbro through its Tiger Electronics subsidiary. It is designed for children and operates using unusually sized 4" PVD Discs. The discs allow for about 30 minutes of video, so they are well suited for children's television shows. Video...

 and the Game Boy Advance
Game Boy Advance
The is a 32-bit handheld video game console developed, manufactured, and marketed by Nintendo. It is the successor to the Game Boy Color. It was released in Japan on March 21, 2001; in North America on June 11, 2001; in Australia and Europe on June 22, 2001; and in the People's Republic of China...

, the GBA being the most potent. The difference is that GBA not only had TV shows (which can be played through Game Boy Advance Video
Game Boy Advance Video
Game Boy Advance Video is a format for putting video onto Game Boy Advance cartridges. The video is played using the game system's screen and sound hardware. These video cartridges are from Majesco Sales, but the Pokémon video cartridges were published by Nintendo. The video cartridges are colored...

 cartridges), but could also play video games. Thus many retail stores were left with a surplus of the device. Original retail price was about US$
United States dollar
The United States dollar , also referred to as the American dollar, is the official currency of the United States of America. It is divided into 100 smaller units called cents or pennies....

70. As of 2008, the player is cheap enough to be a good platform for hobbyists to experiment with design concepts, as it uses a Linux based operating system.

External links

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