Joseph Knaffl
Encyclopedia
Joseph Knaffl was an American art and portrait photographer, active in Knoxville, Tennessee
Knoxville, Tennessee
Founded in 1786, Knoxville is the third-largest city in the U.S. state of Tennessee, U.S.A., behind Memphis and Nashville, and is the county seat of Knox County. It is the largest city in East Tennessee, and the second-largest city in the Appalachia region...

, during the late 19th and early 20th centuries. He is best known for his 1899 portrait, "Knaffl Madonna," which has been reprinted thousands of times, and is still used for Hallmark
Hallmark Cards
Hallmark Cards is a privately owned American company based in Kansas City, Missouri. Founded in 1910 by Joyce C. Hall, Hallmark is the largest manufacturer of greeting cards in the United States. In 1985, the company was awarded the National Medal of Arts....

 Christmas cards. Knaffl was a partner in two Knoxville studios: Knaffl and Brother, formed in 1884, and Knaffl and Brakebill, formed in 1909.

Biography

Knaffl was born in Wartburg, Tennessee
Wartburg, Tennessee
Wartburg is a city in Morgan County, Tennessee, United States. The population was 890 at the 2000 census. It is the county seat of Morgan County.-Geography:...

, in 1861, the son of Austria
Austria
Austria , officially the Republic of Austria , is a landlocked country of roughly 8.4 million people in Central Europe. It is bordered by the Czech Republic and Germany to the north, Slovakia and Hungary to the east, Slovenia and Italy to the south, and Switzerland and Liechtenstein to the...

n-born physician, Rudolph Knaffl, and his wife, Rosalie. Rudolph Knaffl had been a court physician at the emperor's court in Vienna
Vienna
Vienna is the capital and largest city of the Republic of Austria and one of the nine states of Austria. Vienna is Austria's primary city, with a population of about 1.723 million , and is by far the largest city in Austria, as well as its cultural, economic, and political centre...

 before moving to the United States in the aftermath of the Revolutions of 1848
Revolutions of 1848 in the Habsburg areas
From March 1848 through July 1849, the Habsburg Austrian Empire was threatened by revolutionary movements. Much of the revolutionary activity was of a nationalist character: the empire, ruled from Vienna, included Austrian Germans, Hungarians, Slovenes, Poles, Czechs, Slovaks, Ruthenians,...

. After serving as a Union Army physician during the Civil War, Dr. Knaffl moved his family to Knoxville, where he practiced medicine.

Joseph Knaffl attended schools in Knoxville and Nashville. He learned photography working at the studio of early Knoxville portraitist, T.M. Schlier. In 1884, he and his brother, Charles, formed their own studio, Knaffl and Brother. This studio, which eventually moved into a building on Gay Street
Gay Street (Knoxville)
Gay Street is a street in Knoxville, Tennessee, USA, that traverses the heart of the city's downtown area. Since its development in the 1790s, Gay Street has served as the city's principal financial and commercial thoroughfare, and has played a primary role in the city's historical and cultural...

, focused primarily on artistic photographs. Following Charles's death in 1904, Knaffl continued running the studio alone or with various partners.

In 1909, Knaffl formed a portrait studio with one of his protégés, James Brakebill (though he continued to manage Knaffl and Brother as a separate studio). Knaffl was in charge of the photography exhibit at the Appalachian Exposition of 1910, and Knaffl and Brakebill provided much of the portrait work for the National Conservation Exposition
National Conservation Exposition
The National Conservation Exposition was an exposition held in Knoxville, Tennessee, United States, between September 1, 1913 and November 1, 1913. The exposition celebrated the cause of bringing national attention to conservation activities, especially in the Southeastern United States...

 of 1913. He operated Knaffl and Brother until his death in 1938.

Knaffl was married to Lula May Atkin, the daughter of Knoxville hotel and real estate magnate, Samuel T. Atkin. Knaffl's son, also named Samuel, joined Knaffl and Brother in 1924, and assumed control of the business after his father's death. Samuel Knaffl died in 1969, and the business, which had evolved into a framing gallery on Kingston Pike, passed to his widow, Sarah. It finally closed in 1987. A grandson of Knaffl, Edward Hurst, Jr., was a noted portrait painter in the 1960s and 1970s.

Works

Knaffl's early portraits, which were influenced by classical art, were often based on religious iconography, such as "Knaffl Madonna" (1899) and "The Young St. John" (1903). After partnering with Brakebill in 1909, he began doing more character studies, such as "The Flower Seller." During the mid-1890s, the Knaffls made a series of photographs that poked fun at negative racial stereotypes, such as "A Skin Game" (1896), which depicts three African-American card players cheating at poker. One such Knaffl photograph would later appear as an ironic joke on the cover of an album by jazz saxophonist Lou Donaldson
Lou Donaldson
Lou Donaldson is a jazz alto saxophonist. He was born in Badin, North Carolina. He is best known for his soulful, bluesy approach to playing the alto saxophone, although in his formative years he was, as many were of the bebop era, heavily influenced by Charlie Parker.His first recordings were...

.

Knaffl's best-known photograph, "Knaffl's Madonna" (originally entitled "Madonna and Child"), was exhibited at the Photographers' Association of America convention at Celoron, New York
Celoron, New York
Celoron is a village in Chautauqua County, New York, United States. It sits on the west boundary of the City of Jamestown, New York and is surrounded by the Town of Ellicott. The population was 1,295 at the 2000 census.- History :...

, and was the subject of a Brush and Pencil article written that year by sculptor Lorado Taft
Lorado Taft
Lorado Zadoc Taft was an American sculptor, writer and educator. Taft was born in Elmwood, Illinois in 1860 and died in his home studio in Chicago in 1936.-Early years and education:...

. The photograph, which is a representation of Mary holding Jesus, is actually Emma Fanz (the daughter of Knaffl's friend, Knoxville sausage magnate Ignaz Fanz) holding Knaffl's daughter, Josephine. Since Josephine, apparently frightened by the noise of Gay Street, cried continuously, it took three separate shoots to get the image Knaffl wanted.

Knaffl's photographs were featured in magazines such as The Photographic Review, Photo-era Magazine, Photographic Times, Anthony's Photographic Bulletin, and Wilson's Photographic Magazine. Knaffl and Brother often placed first, second or third place in the Southern Division of contests held by the Photographers' Association of America, their primary competitors being fellow Knoxville photographer Frank McCrary (a partner of oil portraitist Lloyd Branson
Lloyd Branson
Enoch Lloyd Branson was an American artist best known for his portraits of Southern politicians and depictions of early East Tennessee history....

) and the New Orleans-based Moses and Son studio. In 1904, the Knaffl photograph, "The Prophets," won a gold medal at the St. Louis World's Fair
Louisiana Purchase Exposition
The Louisiana Purchase Exposition, informally known as the Saint Louis World's Fair, was an international exposition held in St. Louis, Missouri, United States in 1904.- Background :...

.

Technique

A description accompanying a Knaffl photograph in the 1909 Complete Self-instructing Library of Practical Photography gives some insight into the Knaffls' production process. The photograph was described as having been made in a 20 feet (6.1 m) by 40 feet (12.2 m) "operating-room," using a "single-slant" light style diffused with white curtains, and a Bausch & Lomb
Bausch & Lomb
Bausch & Lomb, an American company based in Rochester, New York, is one of the world's leading suppliers of eye health products, such as contact lenses and lens care products today. In addition to this main activity, in recent years the area of medical technology has been developed...

 lens. The photograph was recorded on a regular plate
Photographic plate
Photographic plates preceded photographic film as a means of photography. A light-sensitive emulsion of silver salts was applied to a glass plate. This form of photographic material largely faded from the consumer market in the early years of the 20th century, as more convenient and less fragile...

"developed in Pyro with no after manipulation."

Further insight into Knaffl's technique is given in a 1913 article in Studio Light magazine, which featured eight Knaffl and Brakebill portraits. The article describes Knaffl's "rather original and interesting" use of a double lighting system— one light providing the bulk of the illumination, and a second light at a right angle to control contrast. The lower portion of the main light was fitted with a casement window to create "home-portrait effect."

External links

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