Intercontinental Broadcasting Corporation
Encyclopedia
Intercontinental Broadcasting Corporation (IBC) is a Philippine VHF television network
Television network
A television network is a telecommunications network for distribution of television program content, whereby a central operation provides programming to many television stations or pay TV providers. Until the mid-1980s, television programming in most countries of the world was dominated by a small...

 of the Government Communications Group headed by the Press Secretary. Its studios are located at Broadcast City
Broadcast City
Broadcast City is a television and radio broadcast center owned by the Philippine Government. It is located in Capitol Hills, Old Balara, Diliman, Quezon City. Broadcast City is the home of state-owned stations Radio Philippines Network, and Intercontinental Broadcasting Corporation...

, Old Balara, Capitol Hills, Diliman, Quezon City
Quezon City
Quezon City is the former capital and the most populous city in the Philippines. Located on the island of Luzon, Quezon City is one of the cities and municipalities that make up Metro Manila, the National Capital Region. The city was named after Manuel L...

 and its transmitter is located at the Coca Cola plant, Roosevelt Ave., San Francisco Del Monte, Quezon City
Quezon City
Quezon City is the former capital and the most populous city in the Philippines. Located on the island of Luzon, Quezon City is one of the cities and municipalities that make up Metro Manila, the National Capital Region. The city was named after Manuel L...

. Founded by the late Roberto Benedicto, the TV network is the sister network of Radio Philippines Network or RPN
Radio Philippines Network
Radio Philippines Network, Inc. is a broadcast television network in the Philippines co-owned by the Government Communications Group, Solar Entertainment Corporation, Far East Managers and Investors Inc., and private sectors. This station studios are located at Broadcast City, Old Balara, Capitol...

.

Beginnings as Inter-Island 13

Channel 13 started broadcasts in 1961 under Inter-Island Broadcasting Corporation thru the tri-media conglomerate of RMN-IBC-Philippine Herald owned by the late Andres Soriano. The station also broadcasts in Cebu and Davao. In 1970s, IBC launches the color transmission named "Vinta Color" named after the Vintas from Zamboanga, the third network in the Philippines to do convert to all-color broadcasts.

Dick Baldwin was the station's first owner, and programming first consisted of mostly foreign programs from CBS, and a few local shows.

Relaunch as Intercontinental Broadcasting Corporation

On February 1, 1975, Inter-Island 13 split off from the Sorianos, owners of RMN and was renamed Intercontinental Broadcasting Corporation (IBC) and moved to Benedicto Group of Companies by the late Roberto S. Benedicto (1916–2000), who purchased the network consisting of the Manila station and other relay stations in Cebu and Davao. IBC also opened its FM station DWKB-FM
DZMZ
89 DMZ Danze Muzic Zone was a music FM station from November 1988 until November 2000 and it was owned and operated by Intercontinental Broadcasting Corporation in the Philippines...

 the same year. In 1976, IBC metamorphosed into one of the country's most viewed TV network with its primetime lineup and full length local and foreign films aired on this channel. This catapulted IBC in the number one slot among 4 rival networks.

Through the sweat of its employees and the income generated from its programs, the network built and finally moved into its present home at the modern Broadcast City
Broadcast City
Broadcast City is a television and radio broadcast center owned by the Philippine Government. It is located in Capitol Hills, Old Balara, Diliman, Quezon City. Broadcast City is the home of state-owned stations Radio Philippines Network, and Intercontinental Broadcasting Corporation...

, in 1977. The complex was a 55,000 square metre tract located at Capitol Hills, Diliman, Quezon City.

Post-EDSA Revolution

After the EDSA revolution, IBC was sequestered by the government. A board of administrators was created to run the station. All of the stocks and assets of IBC, and its sister networks RPN-9
Radio Philippines Network
Radio Philippines Network, Inc. is a broadcast television network in the Philippines co-owned by the Government Communications Group, Solar Entertainment Corporation, Far East Managers and Investors Inc., and private sectors. This station studios are located at Broadcast City, Old Balara, Capitol...

 and BBC-2
Banahaw Broadcasting Corporation
Banahaw Broadcasting Corporation was a Philippine television network that started operations in November 1973 and ended on February 25, 1986.-History:...

 were sequestered by the Presidential Commission on Good Government
Presidential Commission on Good Government
The Presidential Commission on Good Government, PCGG, is a special body created by Pres. Corazon Aquino to recover ill-gotten wealth accumulated during the Marcos regime.-History:...

 (PCGG).

President Corazon Aquino
Corazon Aquino
Maria Corazon Sumulong Cojuangco-Aquino was the 11th President of the Philippines and the first woman to hold that office in Philippine history. She is best remembered for leading the 1986 People Power Revolution, which toppled Ferdinand Marcos and restored democracy in the Philippines...

 turned over IBC and RPN to the Government Communications Group and awarded BBC through an executive order to ABS-CBN Broadcasting Corporation. When BBC closed down, IBC absorbed majority of its displaced employees, thus doubled the operating expenses of the network. Cost of programs went up three-fold. Line-produced shows and co-production ventures with some big film companies like Viva
VIVA Films
Viva Films is a Filipino film production company which started in 1981. This company is part of the Viva Entertainment Group.-Sharon Cuneta and Gabby Concepcion loveteam:...

, Regal
Regal Entertainment
Regal Entertainment, Inc. is a Philippine filmmaking and entertainment firm, established by Lily Monteverde in 1962. It has produced movies of all genres.-Regal films:*Scorpio Nights -*Shake, Rattle and Roll -*Relasyon -*Tiyanak -...

, and Seiko
Seiko Films
Seiko Films is a Philippine film company owned and run by Robbie Tan.Nowadays, Seiko Films is known for bold film in the late 1990s.-History:...

 were favored. The top rated shows of IBC were pirated by rival networks. Cost of programs, talent fees and TV rights increased tremendously. IBC could no longer afford to produce its own shows. In 1987, IBC 13 renamed E-13 for the first time and its slogan Life Begins at 13 noted for the butterfly
Butterfly
A butterfly is a mainly day-flying insect of the order Lepidoptera, which includes the butterflies and moths. Like other holometabolous insects, the butterfly's life cycle consists of four parts: egg, larva, pupa and adult. Most species are diurnal. Butterflies have large, often brightly coloured...

 logo in the form of the letter E and the number 13. In 1989, E13 renamed back to IBC 13.

IBC took on a new image at the same year, Pusong Pinoy, Pusong Trese, to recapture the glory days it once had. But because of the sequestration, periodic change of management and the internal problems, the network started to lose the support from its advertisers.

Islands TV-13

Islands Broadcasting Corporation under Mr. TonyBoy Cojuangco took over the management and the marketing of IBC (which came to be known as Islands TV-13) in 1990. It was in the later part of its operations that ratings and income suffered due to mismanagement which caused labor unrest.

Return of Operations

In 1992, IBC return to air and became a 100% government owned station by virtue of a compromise agreement between PCGG and Roberto Benedicto, management and marketing were returned to the IBC Board of Directors. The programming remained at a standstill in preparation for the launching of a new image of the station.

It was 1994 when IBC launched Pinoy Ang Dating with a Filipino-like visually enticing music video, an innovation in terms of station identification. Despite limited resources, programming improved but the battle for audience share continued. Advertisers became more responsive to marketing efforts.
Vintage Television
Vintage Television
180px|rightVintage Television is a sports-oriented media company and became well known as the TV coverage partner of Philippine Basketball Association from 1982 to 1999...

 (VTV), later merged with Viva Television
Viva Television
Viva Television Corporation or Viva Television is one of the ten companies of Viva Entertainment, Inc..-History:To push its software across another medium, Viva Entertainment ventured into television production in 1986 thru local filmdom’s hottest property Sharon Cuneta via The Sharon Cuneta Show...

 in 2000, entered the scene in 1996 with PBA Games
Philippine Basketball Association
The Philippine Basketball Association , is a men's professional basketball league in the Philippines composed of 10 company-branded franchised teams. It is the first and oldest professional basketball league in Asia and the second oldest in the world after the NBA...

 as its major program and continued until 2002. Rehabilitation of the transmitter and other technical facilities where initiated in the central and provincial stations. Viva Main Event is its only program which still airs in IBC until now. It is now part of its new programming block AKTV
AKTV
AKTV is a sports and lifestyle primetime programming block in the Philippines. Owned and operated by TV5, it occupies the 5:00 to 11:00pm timeslot of IBC; weekend coverage usually begins at 10:00 am. It started since June 5, 2011.-History:...

, making Viva Sports own a mere 20% of the block.
In 2003, IBC launched its new logo and the new slogan Ang Bagong Pilipino with a freestyle station ID.

In late 2007, IBC Management inked a deal with the Makisig Network
Makisig Network
TV Xtreme Broadcasting Company is an entertainment channel owned by horseowner-businessman Hermie Esguerra through Herma Group, Inc. The network's studios were located at 89 Timog Avenue, South Triangle, Quezon City....

, led by Hermie Esguerra. Makisig was accepted as a primetime block-timer of IBC. However, Makisig Network's programs were not aired due to questions on the propriety of the terms and conditions of the agreement. Said agreement expired in October 2008.

Abandonment and privatization

There were many plans to sell and privatize IBC and its sister station RPN. TV network ABS-CBN is planning to buy the network's blocktime to address signal problems and mimic the former's programs. However, ABS-CBN would not join the privatization bid due to ownership regulations.

This makes the Aquino administration wanted to privatize both RPN and IBC to private sectors and retain the People's Television
National Broadcasting Network
People's Television is the flagship government television network owned by the Philippine Government through People's Television Network, Inc. . Its head office, studios and transmitter are located at Broadcast Complex, Visayas Avenue, Diliman, Quezon City .-History:The country's government...

 (PTV) as a sole-mandated government TV network.

It has been announced that conglomerate San Miguel Corporation
San Miguel Corporation
Established in 1890 as a brewery, San Miguel Corporation is Southeast Asia's largest publicly listed food, beverage and packaging company with over 17,000 employees in over 100 major facilities throughout the Asia-Pacific....

 will join the government-sponsored bidding for the privatization of RPN and IBC.

Relaunch

IBC signed a blocktime agreement with TV5
Associated Broadcasting Company
The Associated Broadcasting Company, Inc is a television network in the Philippines, with main broadcast facilities and transmitter located at 762 Quirino Highway, San Bartolome, Novaliches, Quezon City. The network was previously known as the , Associated Broadcasting Company remains the legal...

's sports division Sports5
Sports5
TV5 Sports or Sports5 is a division of Associated Broadcasting Company , which airs many of the sports events in the Philippines. The world's second oldest professional basketball league, Philippine Basketball Association, was its flagship program since it acquired of the television rights from...

 to air live sports coverage via its new programming block AKTV
AKTV
AKTV is a sports and lifestyle primetime programming block in the Philippines. Owned and operated by TV5, it occupies the 5:00 to 11:00pm timeslot of IBC; weekend coverage usually begins at 10:00 am. It started since June 5, 2011.-History:...

. It was launched last June 5, 2011, with the AKTV Run held outside SM Mall of Asia
SM Mall of Asia
SM Mall of Asia is a shopping mall owned and developed by SM Prime Holdings, the largest mall developer and owner in the Philippines. SM Mall of Asia is the 2nd largest mall in the Philippines after SM City North EDSA, 3rd largest shopping mall in Asia and the 4th largest shopping mall in the world...

 in Bay City, Pasay.

At the same day, IBC launched a new logo & slogan Where the Action Is! to reflect the change.

Slogans

Branding Slogan Years Active
Inter-Island 13 The Dynamic Station 1961-January 31, 1975
IBC New Beginning February 1, 1975–1976
IBC A New Direction 1976–1977
IBC A New Decision 1977–1978
IBC Enjoy Yourself 1978–1986
IBC Basta Pinoy sa Trese (The Filipino is on 13) 1986–1987
E13 Life Begins at 13 1987–1989
IBC Pusong Pinoy, Pusong Trese (The Heart of Filipino, The Heart of 13) 1989–1990
Islands TV 13 The Best of Shows 1990–1992
IBC Intercontinental Broadcasting Corporation 1992–1994
IBC Pinoy Ang Dating (Filipino is Great) 1994-2002
IBC Nationwide Satellite Broadcast 1994–1998
IBC Bagong Pinoy (New Filipino) 1998-1999
IBC New Face, New Attitude! 2002–December 11, 2003
IBC Ang Bagong Pilipino (The New Filipino) December 12, 2003–June 4, 2011
IBC Where the Action Is! June 5, 2011-present
IBC It's a Beautiful Christmas Christmas 2011

VTV/Viva TV/AKTV on IBC

Branding Slogan Years Active
VTV on IBC Hyper Television 1996–1997
VTV on IBC Sports and Entertainment 1997–1998
VTV on IBC The Night is Alive 1998–2001
Viva TV on IBC The Sports and Entertainment Channel on IBC-13 2001–2002
Viva TV on IBC Walang Patid ang Saya! 2002–2003
AKTV on IBC Live Active June 5, 2011–present

IBC Stations Nationwide

See also

  • IBC News and Public Affairs
  • List of Philippine media companies
  • Philippine television networks
  • Television channels
  • People's Television Network
  • Philippine Broadcasting Service
  • Radio Philippines Network
    Radio Philippines Network
    Radio Philippines Network, Inc. is a broadcast television network in the Philippines co-owned by the Government Communications Group, Solar Entertainment Corporation, Far East Managers and Investors Inc., and private sectors. This station studios are located at Broadcast City, Old Balara, Capitol...

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