Institutional mode of representation
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In film theory
Film theory
Film theory is an academic discipline that aims to explore the essence of the cinema and provides conceptual frameworks for understanding film's relationship to reality, the other arts, individual viewers, and society at large...

, the institutional mode of representation (IMR) is the dominant mode of film construction, which developed in the years after the turn of the century, becoming the norm by about 1914. Although virtually all films produced today are made within the IMR, it is not the only possible mode of representation. Other possibilities include the Primitive Mode of Representation, which was dominant before being replaced by the IMR; certain avant-garde films that constitute a “deconstructionist” challenge to the IMR; and various non-western modes, notably pre-war Japanese film, that were possible before the IMR became the worldwide norm. Classical Hollywood cinema
Classical Hollywood cinema
Classical Hollywood cinema or the classical Hollywood narrative, are terms used in film history which designates both a visual and sound style for making motion pictures and a mode of production used in the American film industry between roughly the 1910s and the early 1960s.Classical style is...

 is the dominant style within the IMR, but other styles such as art house, independent, and most (current) foreign styles fall no less under the IMR.

The concept was developed by Noël Burch
Noël Burch
Noël Burch is an American, who moved to France at a young age. He later became a film critic famous for his contribution of commonly used terms by film scholars and for his theories compiled in books such as Theory of Film Practice or La lucarne de L'Infini.Burch's major contribution to the...

 in his 1969 book Praxis du cinéma. Burch’s goal is to show that the IMR was a class-determined practice, developed out of the bourgeois desire for totalizing illusionistic representation. André Bazin
André Bazin
André Bazin was a renowned and influential French film critic and film theorist.-Life:Bazin was born in Angers, France, in 1918...

 had identified the “myth of total cinema,” or a constant desire to represent reality as completely as possible, which he claimed as the root of cinema innovations (both technology such as sound, color, and widescreen as well as techniques such as more elaborate editing). Burch, on the other hand, argues that IMR is no more elaborate or realistic a system than its alternatives.

The IMR is characterized by the attempt to create an entirely closed fictional world on screen. The audience is completely imaginitively involved in the film, instead of being distant from it and seeing it as an object to be examined. Burch argues that the key to the IMR is "spectatorial identification with a ubiquitous camera." Various techniques (often referred to as the “language of cinema”) were developed in order to accomplish this identification:
  • Films are constructed out of a sequence of shots, each of which presents the viewer with one clear piece of information. In contrast to the Primitive Mode, IMR therefore uses close-ups.
  • A three-dimensional space is created, using Renaissance rules of perspective
    Perspective (graphical)
    Perspective in the graphic arts, such as drawing, is an approximate representation, on a flat surface , of an image as it is seen by the eye...

     as well as new cinematic techniques such as editing
    Editing
    Editing is the process of selecting and preparing written, visual, audible, and film media used to convey information through the processes of correction, condensation, organization, and other modifications performed with an intention of producing a correct, consistent, accurate, and complete...

     and lighting
    Lighting
    Lighting or illumination is the deliberate application of light to achieve some practical or aesthetic effect. Lighting includes the use of both artificial light sources such as lamps and light fixtures, as well as natural illumination by capturing daylight...

    . To preserve the illusion of spatial integrity, which was lost with the introduction of close-ups, eye-line and directional matches were introduced. The film is thus perceived as taking place in an environment around the viewer.
  • Characters are psychologically individuated, through close-ups on faces and acting methods borrowed from (bourgeois) theater. Psychological depth is prized, and the narrative is driven by character psychology. The audience is therefore invited to interpret the motivations of the characters, and thus involve itself with the film.
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