InContext Solutions
Encyclopedia
InContext Solutions is an internet-based market research
Market research
Market research is any organized effort to gather information about markets or customers. It is a very important component of business strategy...

 company that specializes in 3D virtual store simulation and creation. InContext Solutions was founded by Bob Gillespie, Rich Scamehorn, and Tracey Wiedmeyer, in December 2008.
At the core of their business model, InContext Solutions believes in the power of placing respondents in the context in which they are making shopping decisions. The company observes how respondents shop in a virtual store and then asks questions to understand why.
The company works with clients to solve their business issues, by understanding consumer attitudes and behaviors at the point of purchase. This is accomplished by executing research studies that are relevant, measureable, and actionable.

Recognitions

Forbes.com named InContext Solutions “One of America’s Most Promising Companies” in 2009.

InContext Solutions won the “Up-and-Comer Award” at the 2010 Chicago Innovation Awards
Chicago Innovation Awards
The Chicago Innovation Awards was created by the Chicago Sun-Times and Kuczmarski & Associates in 2002. Each year the Awards recognize 10 Chicago area businesses, nonprofits, and government organizations that develop the year’s most innovative new products and services.-2010:The 2010 Chicago...

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The company has been featured on CNBC, Fox Business News, and the Today Show.
Bob Gillespie, CEO of InContext Solutions, selected as panel member for innovation lunch.

External links

  • http://www.incontextsolutions.com/
  • http://www.linkedin.com/company/in-context-solutions
The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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