Hula Hoops
Encyclopedia
Hula Hoops are a potato-based snack, in the shape of short, hollow cylinder
Cylinder (geometry)
A cylinder is one of the most basic curvilinear geometric shapes, the surface formed by the points at a fixed distance from a given line segment, the axis of the cylinder. The solid enclosed by this surface and by two planes perpendicular to the axis is also called a cylinder...

s. They were first introduced in 1973. Hula Hoops come in several different flavors. They are produced by KP Snacks
KP Snacks
KP Snacks is a British producer of branded and own-label maize and potato based snacks, "Choc Dips" and nuts. The KP originally stood for Kenyon Produce. The company is based in Rotherham, South Yorkshire, England....

. In 2008, KP launched a new variety made with corn, called 'Hula Hoops Tortilla', which come in Cool Original, Chilli Salsa, and Nacho Cheese flavours.

Description

Known as a British snack, Hula Hoops are golden-brown hoops. An average bag contains 25–30 hoops with the main ingredients being potato, sunflower oil, rice flour, and salt.

Original flavour Hula Hoops come in a small 25g foil pack. The front of it is light to medium red, with a picture of a large mustard hoop, which covers three quarters of the pack, with the words ‘HULA HOOPS’ inside the hoop. Underneath it says ‘original’, then ‘potato rings’.

Danisco Flexible produced exclusive packs of Hula Hoops for KP Foods to make a 10 year-old boy's dream come true. James McKelvie won the chance to have his own invented flavour of Hula Hoops – Olive and Caper – produced when he appeared on the BBC's What Ever You Want television show. In 2009, a Hula Hoops advert featured The Village People song '"Y.M.C.A." in the background, as two hands with a couple of Hula Hoops on their fingers danced. In the UK, puzzle games are included on the packs, such as "Hula Ball" and "Hoop 'Boules'".

Flavours and packet colours

  • BBQ Beef (Brown)
  • Cheese & Onion (Green)
  • Original (Red)
  • Salt & Vinegar (Blue)
  • Roast Chicken (Orange)
  • Smoky Bacon (Purple)
  • Sour Cream and Chive (Dark Green)
  • Sweet Chilli (Pink)

Former flavours

The following flavours were available for a short time either because they tied-in with special promotions, or failed to meet sales expectations:
  • Prawn Cocktail (Purple)
  • Beef and Mustard (Black XL bag)
  • Cheese (Yellow)

Nutritional information

Each bag of the original Hula Hoops contains 129 calories. They also contain 0.8g of protein, 15.4g of carbohydrates, 7.1g of fat, 0.5g of fibre, and 0.2g of Sodium. These values vary between flavours.

Marketing slogans/formula

  • Now 55% less Saturated Fat - Same great taste.
  • Made with 100% Sunflower Oil.
  • Best ever flavour.
  • Amazing taste and satisfaction
  • Now no artificial flavours, colours, or MSG
    Monosodium glutamate
    Monosodium glutamate, also known as sodium glutamate or MSG, is the sodium salt of glutamic acid, one of the most abundant naturally occurring non-essential amino acids....

    . Same great taste!

Charity

In 2010, Hula Hoops partnered with Sport Relief
Sport Relief
Sport Relief is a biennial charity event from Comic Relief, in association with BBC Sport, which brings together the worlds of sport and entertainment to raise money to help vulnerable people in both the UK and the world's poorest countries...

 to organize mass hula hoop
Hula hoop
A hula hoop is a toy hoop that is twirled around the waist, limbs or neck.Although the exact origins of hula hoops are unknown, children and adults around the world have played with hoops, twirling, rolling and throwing them throughout history...

displays.
The Hoopathons were on Sunday 21 March, and 1,388 people took part to set a Guinness World record-breaking largest number of people to hula-hoop simultaneously across the United Kingdom for two minutes.
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