Hankook Mr. Pizza - AbsoluteAstronomy.com

Mr. Pizza Co., Ltd. is a South Korea

South Korea

The Republic of Korea , , is a sovereign state in East Asia, located on the southern portion of the Korean Peninsula. It is neighbored by the People's Republic of China to the west, Japan to the east, North Korea to the north, and the East China Sea and Republic of China to the south...

n pizza

Pizza

Pizza is an oven-baked, flat, disc-shaped bread typically topped with a tomato sauce, cheese and various toppings.Originating in Italy, from the Neapolitan cuisine, the dish has become popular in many parts of the world. An establishment that makes and sells pizzas is called a "pizzeria"...

chain established in 1990. It is based in Banpo-Dong, Seocho-Gu

Seocho-gu

Seocho-gu is a gu of Seoul, South Korea. It is a popular residential area for the mid- or upper-class residents in Seoul and home to the Supreme Court and the Supreme Prosecutors' Office. Seocho Samsung Town in Seocho-dong, near Gangnam Station, is the headquarter of the several corporations of the...

, Seoul

Seoul

Seoul , officially the Seoul Special City, is the capital and largest metropolis of South Korea. A megacity with a population of over 10 million, it is the largest city proper in the OECD developed world...

. After establishing a franchise in Ewha Women's University, Mr. Pizza opened a store in Beijing

Beijing

Beijing , also known as Peking , is the capital of the People's Republic of China and one of the most populous cities in the world, with a population of 19,612,368 as of 2010. The city is the country's political, cultural, and educational center, and home to the headquarters for most of China's...

, China

China

Chinese civilization may refer to:* China for more general discussion of the country.* Chinese culture* Greater China, the transnational community of ethnic Chinese.* History of China* Sinosphere, the area historically affected by Chinese culture...

in 2000. The Mr. Pizza logo, a slanted, stylized 'Pizza & Hand', is symbolic of two people (the company and customer) shaking hands.

Business information

The CEO of Mr. Pizza is Jung Woo-Hyun. The president is Lee Ju-bok (이주복). As of 2010, the company had franchised 350 stores in Korea, one in the United States, one in Vietnam, and 15 in China.

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Mr. Pizza's September 2011 mockumentary

Mockumentary

A mockumentary , is a type of film or television show in which fictitious events are presented in documentary format. These productions are often used to analyze or comment on current events and issues by using a fictitious setting, or to parody the documentary form itself...

-style commercial "The True Origins of Pizza" received more than 1,000,000 views on YouTube

YouTube

YouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, view and share videos....

. It received high praise and in-depth analysis in a journal article by two New Zealand-based Asian Studies professors. They stated that "the level of skill and irony that went into its making are noteworthy among commercial ads anywhere".

Mr. Pizza regularly uses popular male and female actors in their commercials, including Yoo Seung-ho and Park Bo-hyun.

External links

Mr. Pizza Homepage (Mr.Pizza / 미스터피자 :: 1577-0077) (in Korean)
O-Food Hankook Mr. Pizza Press Release Homepage (in Korean)

The source of this article is wikipedia, the free encyclopedia. The text of this article is licensed under the GFDL.

Business information

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See also

External links