Gene Hallman is one of the co-founders of the Bruno Event Team, a Birmingham, Alabama

Birmingham, Alabama

Birmingham is the largest city in Alabama. The city is the county seat of Jefferson County. According to the 2010 United States Census, Birmingham had a population of 212,237. The Birmingham-Hoover Metropolitan Area, in estimate by the U.S...

 based sports marketing

Sports marketing

Sport marketing is divided into three sectors. The first is the advertising of sport and sports associations such as the Olympics, Spanish Football league and the NFL. The second concerns the use of sporting events, sporting teams and individual athletes to promote various products. The third is...

 and event management company along with Ronnie Bruno. The company was founded from the Bruno's Memorial Classic (now titled the Regions Charity Classic

Regions Charity Classic

The Regions Charity Classic, formerly known as the Bruno's Memorial Classic, was an American golf tournament on the Champions Tour. It was held at Ross Bridge Golf Resort and Spa, one of ten courses on the Robert Trent Jones Golf Trail, located in Hoover, Alabama . The tournament was founded in...

), a Champions Tour golf event started in 1991. Since then the company has expanded to include the Alabama Sports Foundation, which has most notably brought Olympic Soccer (1996) and the Davis Cup

Davis Cup

The Davis Cup is the premier international team event in men's tennis. It is run by the International Tennis Federation and is contested between teams of players from competing countries in a knock-out format. The competition began in 1900 as a challenge between Britain and the United States. By...

 (2009) to Birmingham; Zoom Motorsports, the exclusive event promoter of the Barber Motorsports Park; and Five Star Event Catering along with numerous other LPGA

LPGA

The LPGA, in full the Ladies Professional Golf Association, is an American organization for female professional golfers. The organization, whose headquarters is in Daytona Beach, Florida, is best known for running the LPGA Tour, a series of weekly golf tournaments for elite female golfers from...

, Nationwide, PGA

PGA Tour

The PGA Tour is the organizer of the main men's professional golf tours in the United States and North America...

 and USGA golf events across the country.

Personal

Gene Hallman was born in Anderson, South Carolina

Anderson, South Carolina

Anderson is a city in and the county seat of Anderson County, South Carolina, United States. The population was estimated at 26,242 in 2006, and the city was the center of an urbanized area of 70,530...

 on December 22, 1959 and grew up in Columbia, South Carolina

Columbia, South Carolina

Columbia is the state capital and largest city in the U.S. state of South Carolina. The population was 129,272 according to the 2010 census. Columbia is the county seat of Richland County, but a portion of the city extends into neighboring Lexington County. The city is the center of a metropolitan...

. He received a Bachelor of Science in Economics from the College of Charleston

College of Charleston

The College of Charleston is a public, sea-grant and space-grant university located in historic downtown Charleston, South Carolina, United States...

 (SC) and his MBA from the University of South Carolina

University of South Carolina

The University of South Carolina is a public, co-educational research university located in Columbia, South Carolina, United States, with 7 surrounding satellite campuses. Its historic campus covers over in downtown Columbia not far from the South Carolina State House...

. He is married to Allison Hallman and has two children, Ella and Marshall. He sits on the board for the March of Dimes and Magic Moments at Children's Hospital.

Professional

President and CEO of Bruno Event Team, a Birmingham, Alabama-based sports marketing and event management company. Formed with partner Ronald Bruno in 1995, Bruno Event Team employs more than 50 people.

Created Alabama Sports Foundation in 1995 and serves as Executive Director. The Alabama Sports Foundation functions as the sports lobbyist for the City of Birmingham and the State of Alabama.

Created Zoom Motorsports in 2004, exclusive promoter for all events at the Barber Motorsports Park in Birmingham. This world renowned road racing facility is viewed as one of the finest in North America.

Created Five Star Event Catering, the exclusive event caterer to the Barber Motorsports Park. Five Star also caters other sporting events and large parties at high-profile locations throughout Birmingham.

Created Think Positive, an in-house creative services and media buying division of Bruno Event Team.

Previous Professional Experience

Marketed and promoted PGA TOUR players including Corey Pavin (1990-1991)

NCR Corporation (1985-1990) worked with Senior VP of Marketing at corporate headquarters - Dayton, OH

Honors

- 2008 Finalist, Birmingham Small Business Leader of the Year, Birmingham Chamber of Commerce

- 2005 Community Leadership Award by City of Leeds Leadership Council

- 2004 Men of Substance and Style - Birmingham Magazine

- 2003 Man of the Year - March of Dimes Alabama

- 2000 Alabama Tourism Event of the Year - Bruno’s Memorial Classic

- 1995 & 2000 Alabama’s Outstanding Charitable Organization - Bruno’s Memorial Classic Foundation

- 1999 Top Ten Up and Coming Leaders - Birmingham News

- 1995 - 1999 Top Twelve Most Influential Sports Leaders in Alabama - Birmingham Post-Herald

- 1999 Vestavia Hills Rotary Club Celebrity Roast Honoree

- 1998 Outstanding Community Sales & Marketing Award Birmingham Sales and Marketing Execs

- 1997 Best in Business Rising Star Award - Birmingham Business Journal

- 1996 Forbes McKay Marketing Firm of the Year Birmingham - Olympic Soccer

- 1996 Alabama Marketer of the Year - America Marketing Association

- 1996 Birmingham Man of the Year - Birmingham Business Journal

- 1996 Olympic Soccer Games in Birmingham recognized as one of top 10 stories, Atlanta Journal Constitution

- 1995-1996 Birmingham’s Top 10 Most Influential People - Birmingham Business Journal

- 1995 Birmingham Person of the Year - Birmingham Magazine

- 1995 Communicator of the Year - International Association of Business Communicators

- 1995 Top 40 Under 40 - Birmingham Business Journal

Activities

- United Way’s Alexis de Tocqueville Society Member

- Bryant Jordan Scholarship Foundation, Member, Board of Directors

- Magic Moments, Member, Board of Directors

- March of Dimes, Advisory Board Member

- Emcee at the Annual Heart Ball Gala

- Competitive long distance runner; competed in New York City and Boston Marathons

- Torchbearer - Centennial Olympic Games, Atlanta 1996