Game: On
Encyclopedia
Game: On is a 2004 short film produced by Ethan Vogt
, a student at New York University
, as an advertisement for Volvo Cars
. The work is the first to combine live action
and machinima
, the use of real-time computer animation
from a three-dimensional graphics rendering
engine. In 2005, the film won awards for Best Picture and Best Commercial/Game Machinima at the 2005 Machinima Film Festival.
Ethan Vogt
Ethan Vogt is an American filmmaker, photographer, visual artist and festival producer. He is the son of Eric E. and Susan Vogt and the grandson of Evon Z. Vogt....
, a student at New York University
New York University
New York University is a private, nonsectarian research university based in New York City. NYU's main campus is situated in the Greenwich Village section of Manhattan...
, as an advertisement for Volvo Cars
Volvo Cars
Volvo Car Corporation, or Volvo Personvagnar AB, is a Swedish automobile manufacturer founded in 1927, in Gothenburg, Sweden. It is owned by Zhejiang Geely Holding Group. Volvo was originally formed as a subsidiary company to the ball bearing maker SKF. When Volvo AB was introduced on the Swedish...
. The work is the first to combine live action
Live action
In filmmaking, video production, and other media, the term live action refers to cinematography, videography not produced using animation...
and machinima
Machinima
Machinima is the use of real-time 3D computer graphics rendering engines to create a cinematic production. Most often, video games are used to generate the computer animation...
, the use of real-time computer animation
Computer animation
Computer animation is the process used for generating animated images by using computer graphics. The more general term computer generated imagery encompasses both static scenes and dynamic images, while computer animation only refers to moving images....
from a three-dimensional graphics rendering
Rendering (computer graphics)
Rendering is the process of generating an image from a model , by means of computer programs. A scene file contains objects in a strictly defined language or data structure; it would contain geometry, viewpoint, texture, lighting, and shading information as a description of the virtual scene...
engine. In 2005, the film won awards for Best Picture and Best Commercial/Game Machinima at the 2005 Machinima Film Festival.