Filipinas Magazine
Encyclopedia
Filipinas was a monthly magazine
Magazine
Magazines, periodicals, glossies or serials are publications, generally published on a regular schedule, containing a variety of articles. They are generally financed by advertising, by a purchase price, by pre-paid magazine subscriptions, or all three...

 that catered to the Filipino American
Filipino American
Filipino Americans are Americans of Filipino ancestry. Filipino Americans, often shortened to "Fil-Ams", or "Pinoy",Filipinos in what is now the United States were first documented in the 16th century, with small settlements beginning in the 18th century...

 community. The magazine's inception was in 1992 and it became a nationally-distributed magazine that served Filipino
Filipino people
The Filipino people or Filipinos are an Austronesian ethnic group native to the islands of the Philippines. There are about 92 million Filipinos in the Philippines, and about 11 million living outside the Philippines ....

s in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

. It covered many aspects of the Filipino diaspora, particularly on Philippine hero
Hero
A hero , in Greek mythology and folklore, was originally a demigod, their cult being one of the most distinctive features of ancient Greek religion...

es, leaders and achievers, culture
Culture
Culture is a term that has many different inter-related meanings. For example, in 1952, Alfred Kroeber and Clyde Kluckhohn compiled a list of 164 definitions of "culture" in Culture: A Critical Review of Concepts and Definitions...

, history
History
History is the discovery, collection, organization, and presentation of information about past events. History can also mean the period of time after writing was invented. Scholars who write about history are called historians...

, travel
Travel
Travel is the movement of people or objects between relatively distant geographical locations. 'Travel' can also include relatively short stays between successive movements.-Etymology:...

, food
Food
Food is any substance consumed to provide nutritional support for the body. It is usually of plant or animal origin, and contains essential nutrients, such as carbohydrates, fats, proteins, vitamins, or minerals...

 and entertainment
Entertainment
Entertainment consists of any activity which provides a diversion or permits people to amuse themselves in their leisure time. Entertainment is generally passive, such as watching opera or a movie. Active forms of amusement, such as sports, are more often considered to be recreation...

. It provided a calendar of Filipino events in the coming months.
The magazine had been under much financial pressure since the economic downturn in the U.S. in 2007 and constantly struggled after that, according to the editor's column in the magazine. While it still had much advertising, apparently the downturn caused many advertisers to drop their number of ads. The Better Business Bureau
Better Business Bureau
The Better Business Bureau , founded in 1912, is a corporation consisting of several private business franchises of local BBB organizations based in the United States and Canada, which work through their parent corporation, the Council of Better Business Bureaus .The Better Business Bureau, through...

 reported the parent company, the Filipinas Magazine Company, on April 26, 2010, filed for bankruptcy with the aim of dissolving the company. Filipinas still managed to publish a high-quality monthly magazine, although sometimes it came out more than a month late. The magazine ceased publication with its September 2010 issue.
In 2007 parts of Filipinas issues were archived for use online. When publication of the magazine ceased it was decided to run it as an online publication. Since September 2010, new articles have been written and posted online, but the amount of new material has been much less than was written when issues were printed. Also, some new videos have been produced and an online bookstore offers publications on Philippine subjects. Much, however, is now missing. For instance, the monthly listing of events for Filipinos in the U.S., which was an important part of the print version of Filipinas, is gone. A few notices of events around the U.S. continue to exist.
The office of Filipinas has for a number of years been at GBM Building, 1580 Bryant St., Daly City, CA 94015.

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