Company founder Erik Brunetti

Erik Brunetti

Erik Brunetti is an American artist, designer, director and founder of lifestyle and clothing brand FUCT.-Career:Brunetti's installation “Lost” was first exhibited in 1996 at OK Harris Gallery in New York. It was part of a solo exhibition, titled "Adaption from lost animal poster flyers"...

 (born 1967) is an American artist and designer, best known for his creation of the brand FUCT, founded in 1990. He is credited as the creator of subversive streetwear, a style of design stemming from the situationist movement, which involves subtly changing or re-appropriating various pop culture themes and icons, as well as anti-government, anti-religion campaigns.

Fuct was among the pioneers of this movement, along with Stussy

Stussy

Stussy, or Stüssy , is a clothing brand and private company started in the early 1980s by Shawn Stussy. The company is one of many that benefited from the surfwear trend originating in Orange County, California, United States but has largely been adopted by the streetwear and hip-hop...

, Keith Haring’s pop shop and Japan's Hysteric Glamour

Hysteric glamour

Hysteric Glamour is a Japanese designer label created by artist Nobuhiko Kitamura in 1984. The theme of the label is 1960s mass media, with T-shirts featuring pictures of famous musicians like Marc Bolan and the Sex Pistols, and art work by Andy Warhol. Other themes include comics, pornography,...

. They have created various skateboard deck artworks, clothing designs and Zippo lighter designs.

About Fuct Clothing

FUCT is the brainchild of artist/graffiti writer Erik Brunetti. The company is responsible for introducing to the world the “Planet of The Apes” printed t-shirts in 1993, using Vietnam War

Vietnam War

The Vietnam War was a Cold War-era military conflict that occurred in Vietnam, Laos, and Cambodia from 1 November 1955 to the fall of Saigon on 30 April 1975. This war followed the First Indochina War and was fought between North Vietnam, supported by its communist allies, and the government of...

 and German World War II

World War II

World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

 inspired graphics, and the recent hand-drawn rock’n’roll iconography pieces. Drawing its roots in early skate-boarding and graffiti culture as well as punk-rock music, FUCT has maintained a steady cult following over the years. The brand has also attracted artists and musicians such as Keith Richards

Keith Richards

Keith Richards is an English musician, songwriter, and founding member of the Rolling Stones. Rolling Stone magazine said Richards had created "rock's greatest single body of riffs", and placed him as the "10th greatest guitarist of all time." Fourteen songs written by Richards and songwriting...

, Julian Schnabel

Julian Schnabel

Julian Schnabel is an American artist and filmmaker. In the 1980s, Schnabel received international media attention for his "plate paintings"—large-scale paintings set on broken ceramic plates....

, Robert Flynn

Robert Flynn

Robb Flynn is best known as the lead vocalist and guitarist for the heavy metal band Machine Head...

, Larry Clark

Larry Clark

Lawrence Donald "Larry" Clark is an American film director, photographer, writer and film producer who is best known for the movie Kids and his photography book Tulsa...

, Chino Moreno

Chino Moreno

Chino Moreno is an American musician. He is best known as the lead singer and contributing guitarist of Deftones. He is also a member of the side-project bands Team Sleep and Crosses....

, and members of thrash metal band Slayer

Slayer

Slayer is an American thrash metal band formed in Huntington Park, California, in 1981 by guitarists Jeff Hanneman and Kerry King. Slayer rose to fame with their 1986 release, Reign in Blood, and is credited as one of the "Big Four" thrash metal acts, along with Metallica, Megadeth and...

.