Dita de Leon is an American celebrity, having worked as an actress, model

Model (person)

A model , sometimes called a mannequin, is a person who is employed to display, advertise and promote commercial products or to serve as a subject of works of art....

, dancer, writer

Writer

A writer is a person who produces literature, such as novels, short stories, plays, screenplays, poetry, or other literary art. Skilled writers are able to use language to portray ideas and images....

 and producer with an expanding merchandise business for her global brands DITA & DITA DE LEON.

Becoming a Celebrity

Dita was born in the island of Puerto Rico, relocating with her parents and two sisters to Newark, New Jersey, where she grew up. She began her career at an early age, launching her own entertainment business in her teens as a graphic artist and model. Dita attended Montclair State University where she received a B.S. degree. She was also at Marketing & Seton Hall School of Law to receive a Juris Doctorate Degree and was admitted to the New York Bar in 1996.

While visiting South Beach, Florida in 1999, Dita was invited to a party for the interior designer Patrick Kennedy, who introduced her to an actor named Brian Hill who was instrumental in introducing her to Ed Arenas, the casting director of a film he was working on, Any Given Sunday

Any Given Sunday

Any Given Sunday is a 1999 American drama film directed by Oliver Stone depicting a fictional professional American football team. The film features an ensemble cast, consisting of Al Pacino, Cameron Diaz, Dennis Quaid, Jamie Foxx, James Woods, LL Cool J, Matthew Modine, John C...

, directed by Oliver Stone

Oliver Stone

William Oliver Stone is an American film director, producer and screenwriter. Stone became well known in the late 1980s and the early 1990s for directing a series of films about the Vietnam War, for which he had previously participated as an infantry soldier. His work frequently focuses on...

. He cast her in her first movie role as a football player's wife.

Working with Oliver Stone inspired Dita to study acting at the Lee Strasberg school in New York. Dita relocated to Hollywood in 2003 where she continued her studies at another acting school, the Groundlings. She launched her website with an online store for DITA branded products and services. It was not long before she began to build her sex symbol image, working for Playboy as a model and actress for their television network, shooting the comedy film Method Man's Guide to throwing a party at the Playboy Mansion, featuring Hugh Hefner

Hugh Hefner

Hugh Marston "Hef" Hefner is an American magazine publisher, founder and Chief Creative Officer of Playboy Enterprises.-Early life:...

. Dita continued working with Playboy as a model, hosting private parties at the Playboy Mansion, such as Quentin Tarantino

Quentin Tarantino

Quentin Jerome Tarantino is an American film director, screenwriter, producer, cinematographer and actor. In the early 1990s, he began his career as an independent filmmaker with films employing nonlinear storylines and the aestheticization of violence...

's party for Kill Bill which exposed Dita to the media. They photographed her on the red carpet and during her full nude underwater swimming performance. Dita continued to build her DITA brand, landing a national print and spokesmodel campaign for Coors Light which displayed the DITA brand name on hundreds of posters distributed across the United States.

Dita continued to land supporting roles in comedy films such as Bottoms Up (2006) with Paris Hilton

Paris Hilton

Paris Whitney Hilton is an American businesswoman, heiress, and socialite. She is a great-granddaughter of Conrad Hilton . Hilton is known for her controversial participation in a sex tape in 2003, and appearance on the television series The Simple Life alongside fellow socialite and childhood...

, Senior Skip Day (2008) with Tara Reid

Tara Reid

Tara Donna Reid is an American actress. Reid has acted on television shows such as Saved By The Bell: The New Class, Days of our Lives, California Dreams, and Scrubs....

 (which caused Dita to be on the cover of the movie's poster), Stonerville (2010) with Pauly Shore

Pauly Shore

Paul Montgomery "Pauly" Shore is an American comedian and actor who starred in several comedy films in the 1990s and hosted a video show on MTV in the late 1980s and early 1990s...

  and The Back Up Plan (2010) with Jennifer Lopez

Jennifer Lopez

Jennifer Lynn Lopez is an American actress, singer, record producer, dancer, television personality, and fashion designer. Lopez began her career as a dancer on the television comedy program In Living Color. Subsequently venturing into acting, she gained recognition in the 1995 action-thriller...

. They established her style of sex-pot comedy and creating her sex symbol persona.

The media continued their interest in her, reporting on her fashion trends with coverage in RadarOnline and Cosmopolitan.

Writing and Producing

Dita is actively working as a writer, penning two feature film scripts for her production company for use in the near future. She is also writing her first book.

Building a Brand

The DITA brand business continues to grow from a 'mom and pop operation' to a corporate, cross marketing, licensing and global business of DITA products and services. After a very successful cross-marketing, national print and personal appearance spokesmodel campaign throughout the United States with Coors Light, Dita continues to lend her name, image and brand to other successful multi-national corporations and launched her very own DITA chocolate line with KC chocolatiers.

External links

• www.DitadeLeon.com
• www.DitaEnterprise.com